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Judge, 1920-05-08 · page 36 of 36

Judge — May 8, 1920 — page 36: what you’re looking at

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Judge — May 8, 1920 — page 36: Judge, 1920-05-08

What you’re looking at

This is primarily **advertising, not satire or political content**. The page promotes Fatima cigarettes using a glamorous illustration of a well-dressed man at Delmonico's, the famous New York restaurant on Fifth Avenue. The "Just enough Turkish" tagline refers to Fatima's blend—positioning it as a cigarette with Turkish tobacco that isn't overpowering ("sensible"). The phrase "A fact" attempts to lend authority by claiming Fatima outsells competing cigarettes at this prestigious establishment, implying that sophisticated diners prefer this brand. The illustration style is typical of early 20th-century advertising: the refined gentleman, elegant setting, and aspirational messaging aimed at upper-class consumers. There is no political cartoon or satire visible—this is straightforward product marketing leveraging the prestige of a high-end venue and clientele.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Fee ea ee “eat SS SS ee as ee en ae "Just enough Turkish” ——————EeEeEoEyEeEeEeEeEeEeEeEeEeEeEeEeEe——— . . and at Delmonico’s New York cA fact: At Delmonico’s, on Fifth Avenue— today, as for two generations past, the most famous and one of the most fashions able of New York restaurants —the sales of Fatima exceed those of any other cigarette. Kiygetentizsretrtoca®, FATIMA c 7 Sensible Cigurette