Judge, 1918-04-27 · page 4 of 36
Judge — April 27, 1918 — page 4: what you’re looking at
What you’re looking at
This page satirizes women's fashion during World War I, specifically the militarization of civilian women's clothing. The title "Advanced Styles in the Spirit of the Times" and subtitle "Exclusive Fashion Tips for the Woman Who Is Doing Her Bit" reference women's wartime contributions—factory work, nursing, and auxiliary service. The sketches show women adopting military-inspired elements: epaulettes, belts, boots, hats with military styling, and umbrella handles designed as swords. The joke targets how fashion responded to wartime mobilization by making ordinary women's clothing look militaristic. The text mocks this trend with phrases like "parasol and umbrella handles will be sword hilts" and references to "Jenny Atkins line" uniforms, suggesting women were adopting martial aesthetics for everyday wear—simultaneously poking fun at both fashion excess and women's wartime roles.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Advanced Styles in the Spirit of the Times ~— We shall get away from all this spidery, vampire stuff, and go in for the red-blood, outdoor thing. The parasol and um- brella handles will be sword hilts and they will slip conveniently into scab- bards. Hats will, of course, take on military trigness. There's been noth- ing new in housemaids’ uniforms for Epaulettes will grace many years. Some- fair shoulders, and the vanity- thing along the boxes and rice-powder flasks Jenny Atkins line would will assume military lines. be a great relief. Designed by Oxsox Loweur Excrusive Fasuton Tips ror tue Woman Wuo Is Doinc Her Bit comicbooks.com