Judge — March 30, 1918 — page 2: what you’re looking at

What you’re looking at

# Analysis This is a **wartime morale advertisement** for *Judge* magazine, likely from World War I (references to soldiers "in France" and war effort). The cartoon shows a figure playing a trumpet while standing over what appears to be a gravestone or troublesome situation, illustrating the headline "stopp enviten trubbul!" (Stop inviting trouble). The text argues Americans shouldn't worry about wartime hardships—the U.S. is better off than other nations, and soldiers remain cheerful and resilient. It positions *Judge* magazine as morale-boosting entertainment, noting librarians at military cantonments voted it the third most popular publication among soldiers. The subscription pitch frames reading *Judge* as patriotic duty: "lending your smiles" to help win the war through good cheer. The tagline "A Giggle a Day Keeps Old Grouch Away" emphasizes humor as wartime medicine.