Judge, 1916-01-01 · page 27 of 28
Judge — January 1, 1916 — page 27: what you’re looking at
What you’re looking at
This is primarily a **magazine advertisement**, not political satire. The "Behind the Scenes" photograph shows film crew and actors during movie production—depicting directors, cameramen, and performers in 1920s silent-film era clothing and straw hats. The ad promotes **Film Fun**, a publication marketed as "the magazine of the happy side of the movies." It capitalizes on early Hollywood's public fascination with film production and celebrity gossip by promising readers intimate "between reels" anecdotes from actors and actresses. The pitch emphasizes that knowing performers personally makes theatrical experiences more enjoyable—a marketing strategy leveraging the emerging star system. The pricing (ten cents per copy, one dollar yearly) targets middle-class readers interested in entertainment industry insider content. This reflects the 1920s-30s period when movie culture was becoming central to American popular entertainment.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
BEHIND THE SCENES Sometimes a movie iv the making is funnier than the film itself. Circumstances often turn the directors and the camera men into the cast and make the cast the spectators. The amusing incidents and the intimate gossip of screenland as told by the actors and actresses themselves “between reels,” you'll find each month in FILM FUN The Magazine of the Happy Side of the Movies You will enjoy the plays more when you see them in the theater if you are acquainted with the players. You can meet them “informally,” at home, in Film Fun. Twenty-five cents will bring you a trial, three months’ subscription to Film Fun with its striking pictures, its interesting news of the profession and a generous share of humor of its own. FILM FUN 225 Fifth Avenue, New York City Ten Cents a Copy One Dollar a Year comicbooks.com