Judge, 1915-11-27 · page 28 of 28
Judge — November 27, 1915 — page 28: what you’re looking at
What you’re looking at
This is a **Victrola phonograph advertisement**, not political satire. The page promotes Victor Talking Machine Co.'s gramophone by comparing it to famous early-20th-century singers and musicians: Caruso (tenor), Tetrazzini (soprano), Farrar (soprano), Alma Gluck (soprano), John McCormack (tenor), Paderewski (pianist), Mischa Elman (violinist), Harry Lauder (Scottish entertainer), and John Philip Sousa (conductor/composer). The marketing claim: owning a Victrola gives you access to these renowned artists' actual recorded voices in your home—making the machine "all artists and all instruments in one." The silhouette shows the Victrola XVI model priced at $200 (or $250 for the electric version). This reflects the early phonograph era when recorded music was a luxury novelty, and hearing famous performers' voices at home was genuinely remarkable technology.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Mighty as Caruso Brilliant as Tetrazzini Charming as Farrar Sweet as Alma Gluck Magnetic as McCormack Tender as Paderewski Unique as Mischa Elman Droll as Harry Lauder Martial as Sousa The Victrola is all artists and all instruments in one. Ir gives you the actual tones of the renowned singers and instrumentalists of the world. It is the genius, the power, the beauty of every voice and every instrument. Ir is tho suprems musical instrument of all time. Any Victor dealer will gladly Victrola XVI, $200 play any music you wish to hear Victrola XVI, electric, $250 and demonstrate the various Mahogany or oak styles of the Victor and Victrola —$10 to $350. Victor Talking Machine Co., Camden, N. J., U. S. A. Berliner Gramophone Co., Montreal, Canadian Distributors Always use Victor Machines with Victor Records and Victor Needles— the combira'ion. There is no other way to get the unequalled Victor tone. New Victor Records demonstrated at all dealers on the 28th of each month. THE SCHWEINLER PRESS, NEW YORK comichooks.couy)