Judge, 1915-09-25 · page 25 of 28
Judge — September 25, 1915 — page 25: what you’re looking at
What you’re looking at
This page is primarily **advertising content** for "The How Book," a practical self-help guide promising efficiency tips across various life domains. The small text at left contains brief humor snippets typical of Judge magazine's satirical format. The cartoons visible include jokes about: - **Romance and courtship** (lifeguards, love-making needing no improvement) - **Marriage dynamics** (wives' spending habits, chattiness) - **Class/social commentary** (a visitor to a rural town confused by thunderstorms) These are genteel, domestic humor pieces reflecting early 20th-century magazine conventions—poking gentle fun at wives, efficiency, and social pretensions rather than sharp political satire. The boat scene with multiple passengers appears illustrative rather than specifically satirical. The page's true purpose is selling the advertised book for 98¢—substantial for the era—positioning it as a self-improvement manual for the ambitious reader wanting to become more "efficient" in business and life.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
ut awn we Net SMa A FI ILS passing the Mustard pisStudy—Grudbs—Are you going in for cgmmer? hres No, “indeed; I have got beyond int. This summer I am making a tt ive study of Roman, Greck and atten plait Richmond Times Dis- pa. inded—“ What do you think athe seb Mrs. Nurich?” whispered *0b, rt mix in them religious squab- ict everybody worship in their own be ay.” —Bufalo Express. The Riddle—The sphinx propounded a a many gitls would swim out beyond the danger line if the lifeguard was a ran?” she asked—New York Sun. Noncommittal—She—Do you believe in church lotteries? a. e-Well, I was married in church.— Philoddphia Ledger. E ing Shooting—“Allow me to jatreduce Mr. McKanical, inventot of the letter-chute.” *Glad to know you. But why do you javeators spend all your genius inventing war engines?” —New York Evening Mail. His Error—“I think I made a mistake is arguing the question of expense with my wie.” “What do you mean?” “She wanted an automobile, and I in- advertently told her that I couldn’t afford L “Well?” “Now she wants it worse than before.” Detroit Free Press. Same Delightful Game—“ Everything has got to be improved right along to go these days.” “Not at all. Take love-making. There hasn't been any improvement for years and yet it goes great.”—Pittsburgh Post. _A Total Abstainer—“Isn't_ your wife, st, a little addicted to loquacity?” i “Of Goa not, Sector! My wife never jouches a of anything strong.”— Baltimore American, 5 peters Defines—“ Father, what's super- “The words, ‘Please deposit promptly’ @ the back of a check.” —Vew vor ‘Sum. be Didn't Care—“When you didn't pied end wa the conductor make you Only get off. He didn’t care whether I ed or sat down.” -Topeka Journal, Hadn't Seen the Story—An esteemed Citizen visited @ country community, and = taking dinner at the village inn a avy thundershower began to fall. ‘Gee! remarked the esteemed citizen, bap driving rain. “It looks like “Like the flood?” wonderingly responded HOW EFFICIENT ARE YOU? How much would it be worth to you to be twice as efficient as you are NOW? This is not a correspondence course—you get it all at once—for immediate use in THE HOW BOOK Size 8 inches by 5% tnehes Full Flexible Morocco Binding—480 Pages—Full Page Illustrations—Complete Index EVERY ITEM INSTANTLY ACCESSIBLE BE AN EFFICIENT MAN—WHATEVER YOUR CALLING ‘The How Book is more than a veritable mine of information. 1 furnishes practical working directions covering the require ments of all sorts and conditions of ti/e, It tells the Business Man, Miner, Prospector, House Worker, Ranchman, Mechanic, Subu' ban Dweller How to Do, Learn, Know a thousand and one things Worth Doing, Learning, Knowing No other compilation published to-day presents in a single volume so man: ‘ical suggestions in the diversified Geld of human, Tadeavor.” In many instanece the practical suggestions and helpful hints offered have never before appeared in print A Few “Hows" of Ge —t0 4 dea of its sco} Career a peat ie Pasig Witera Moving, Picture Piay—Make a Wil Organ‘te and Conduet a Publle Meet~ ‘cast, with a List of Toasts Appropriate for All Occasions—How to Detect Counterfelt, y others equally as Valuable and Interesting “Hows” for the Business Man—just fo illustrate. , How to Form a Partnership--Obtain a Trademark—Write an Advertisement—Trim Show Windows with Show Window Color Chart—Form a Ke Money--Use the Parcel Post—How to Arbitrate a Dispute—Get a Patent—and lots of similar" Hows.”* Millions Are in American Homes Through Inefficient Management—Stop the Leaks! ‘Some litte * he acgreeate, How to Practice Household Economy——How to Test the Gas Meter—Burn ge— Furnish the Home—Re-upholster Puraiture—Test M llk— Preserve Tee—Remove Stains and Spots Poultry——Cook, Carve and Preserve—and hundreds of other directions and suggestions relating to house- ge a Stove or Rat elect Meat. Fish, ‘ALS and economies. ‘How’? Book Should Be In Every Cam; Kit, Summer Farm House r How to Select Seed—Buy and Care for Stock—Keep Vater— Destroy Insects—Cut Timber, &e, &e. to the problems that daily confront them. It tells among. man: Poultry—store Fruits and Vegetables—Care for and Mend Implements—Locate W To Be Efficient—Keep Well: Eat Wholesome Food—Interest Your- self in Sports and Games ‘This valuable book shows you How to Select Food with reference to its Nutri- tive Qualities—How to Look Young—How to Dance, Play Lawn Tennis, Auction Bridge, and take part In all other Outdoor and Indoor amusements, sports and games. AND THE PRICE? Just to keep our name before the reading public during the Summer months, to remind them of past services in offers of valuable books at greatly reduced prices, and as a foretaste of bargains yet to come, 9 8c the price of this valuable book for immediate acceptance—not the price @ month, or two weeks henco—BUT NOW—isonly.. Brunswick Subscription Co. 3.925 449 Brunswick Bullding, New York City Enclosed find 98 cents for one copy “The How Book™ to be delivered to my address, postpaid. NOME: 60 or esecnnradveis Ar) AGAIN cece eeeneeees bese eeceseccncsereseresoserseerssees ; comicbooks.com