Judge, 1915-07-17 · page 27 of 28
Judge — July 17, 1915 — page 27: what you’re looking at
What you’re looking at
This page is **primarily a paid advertisement**, not satirical content. It promotes Nujol, a mineral oil laxative manufactured by Standard Oil Company (New Jersey). The ad uses a common early-20th-century marketing strategy: positioning the product as medically superior by contrasting it against competitors. It argues that traditional laxatives cause harm through temporary relief and rebound effects, while Nujol's mineral oil acts as a "mechanical lubricant" that restores natural bowel function permanently. The appeal to physician endorsement and scientific authority ("eminent specialists") was standard advertising rhetoric of this era. The offer of a free informative pamphlet on constipation treatment reflects how companies educated consumers about digestive health. There is **no political satire or caricature** visible on this page—it's a straightforward (if quaintly earnest) product advertisement typical of Judge magazine's commercial content.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
REG.U.S. PAT. Nujol Why Your Doctor Prescribes Mineral Oil for Constipation AXATIVES can very easily do a great deal of harm. Mineral oil can do no harm, because it is not absorbed by the system, but acts sim- ply as a mechanical lubricant. Laxatives give only a temporary relief, and by their after-effects aggravate the very condition they are meant to cure. Mineral oil gives permanent relief, by restoring the normal activity of the bowels and so remov- ing the cause of constipation. It is a genuine remedy in that the longer it is used, the less it is needed. Nujol is a pure, white mineral oil, absolutely tasteless and odorless. Physicians prescribe Nujol with entire confidence, because it is freed from irritating impurities. The reputation of the world’s largest oil refiners stands as a guarantee of its uniform high quality. Write for “The Rational Treatment of Consti- pation,” an_ informative treatise on constipation and the mineral oil treatment as prescribed by eminent specialists. Ask for Nujol at your drug- gist’s, or send 75c. in stamps for a trial pint bottle. Address Dept. M. STANDARD OIL COMPANY (New Jersey) Bayonne New Jersey comicbooks.com