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Judge, 1912-12-07 · page 6 of 44

Judge — December 7, 1912 — page 6: what you’re looking at

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Judge — December 7, 1912 — page 6: Judge, 1912-12-07

What you’re looking at

This page is **primarily advertising**, not satirical content. It's a full-page advertisement for "The Booklovers Shakespeare," a 40-volume complete Shakespeare edition sold by The University Society. The bust of Shakespeare at the top is a standard decorative element, not a caricature or political figure. **What's being sold:** A luxury Shakespeare collection marketed as an ideal holiday gift during the "festive season"—addressing readers facing "financial pressure" with payment plans ($1 down, $2/month). **The appeal:** The ad emphasizes scholarship (200 scholars contributed), accessibility (glossaries, topical indexes, study methods), and prestige. The "Half-Price Holiday Offer" and promise of a free $8 art portfolio are sales incentives. **Historical context:** This appears to be early 20th century, when such multi-volume "complete works" were common aspirational purchases for middle-class households seeking cultural refinement. There is no political satire or social commentary visible on this page.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

SHAKESPE. CTTUM SANT VAL TTAMSTIV ae ay IDINTNIOLNVIDUIWreee oe D-CUVHORI-ONIN Wee om LI-TWIT-AOA: SV yume oer WA: ANA ONIN wee, *2n LAMAN GNV-OaWwoYU we RONIMION -LAOUV-OGV.-VOnWrete Nd AL AUNTY ee ORK SADINOUANY - SAL weRO omar UVSWI-SANAL wate oe TVL SULINIM-V res sSmnowas 40. snr Omi we = eK VAISS TLD-ANV SATIONL me + er W-GUV NOI ONIN RO 40 Volumes—7,000 Pages Just the Thing for a Holiday Git HE dainty elegance, the solid worth and the deserved popularity of The Booklovers Shakes. peare make it just the thing for a holiday gift. It can be appreciated by all, whatever their degree of culture. Every detail of letterpress, paper, and binding is marked by luxury and charm, and our easy terms are a boon to those who feel the financial pressure of the ‘‘ festive season.”’ CY den meaning, every obscure word, is thoroughly explained, $1.00 Secul es an Enti e Set making Shakespeare easy to segecsiand an popular novel. lo other e lon con s the following in Sent Free for Examination valuable features: 2 TOPICAL INDEX, in which you can A complete set of The Booklovers will be sent free fod any desired paseage in the plays for examination prepaid to any address, on receipt of the coupon and poems. ARGUMENTS. These give a below properly filled out. No money need accompany | CRITICAL COMMENTS, which ex- story of each play in clear and iste The as = a rt plain the plays and characters. They esting 5 : this coupon. The set may be returned at our expense if it | tre selected from the writingeof Col. STUDY METHODS, which furnih te fails to please you. Examination will cost you nothing and it cridge, Hazlitt, Dowden, Furnivall, Shakespearean study places you under no obligation. If the books are what you want Goethe and other eminent Shakes LIFE Gs eg bpe dll you can keep the entire set and send us One Dollar only, and ousaean er . c rehot, Leslie St you can pay the balance at the rate of $2.00 a month. CaS ARIES A eerarale\ene itn Thomas Spencer Baynes and Riel Absolutely Complete and Unabridged An $8.00 Art Portfolio Free The Booklovers is the Shakespeare of the discriminating. Every year at Christmas time we are swamped with late arriving Two hundred world-famed scholars contribute to make it the orders which cause delay, disappointment and inconvenience to our cee tomers and to ourselves. As an incentive to promptness we have decided best edition ever publishe Its annotations, commentaries | 19 offer absolutely free of charge a Magnificent Art Port and glossary are thorough as scholarship can make them, yet folfo to each one of the first 200 whose orders reach us in time. \ clear so that any one can understand and enjoy them. This portfolio contains 16 plates reproducing in duogravure famost There are 40 charming volumes in the edition, 7 x 5 Shakespearean pictures and photographs of views in the Shakespear bre AN inches in size, 7,000 pages in all. There are 40 mag- country. It would cost $8.00 if bought in an art store. The fre . : a 9% x 12% inches in size, can be framed at small expense or just as nificent full page illustrations in color and hundreds | gre they will decorate and beautify your home. ‘There are just 200 of UNIVERSITY of rare wood-cuts. The Booklovers includes every- | these artistic treasures. Send your order promptly and you can obta Denies thing that Shakespeare ever wrote. Every hid- one free of cost. ae Half-Price Holiday Offer leather binding. If the books ‘are satisfactory, 1 shall pay ou 81.00 withi ‘efter The regular price of the Booklovers has recently been advanced. During the holiday season, however, we offer a small edition of the work at just half price—$35.00. Tos the cure one of these bargains you must act promptly. Send the coupon now. To-morrow XN may be too late. It is your privilege to return the set if it does not please you. we Address No agent will call on you in answer to the coupon. comicbooks.com