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Judge, 1912-08-24 · page 22 of 24

Judge — August 24, 1912 — page 22: what you’re looking at

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Judge — August 24, 1912 — page 22: Judge, 1912-08-24

What you’re looking at

This page is primarily **advertising** for Anheuser-Busch Brewery, with decorative eagle imagery and detailed factory statistics. The bulk of the content showcases the brewery's 1911 sales figures (1.5 million barrels) and operational scale. The right column contains **"Stories with Smiles"**—brief humorous anecdotes typical of Judge's satirical style. These include: - A caddie insulting a golfer's poor performance - A German farmer's broken English when inquiring about missing horses - A nephew's framed anti-smoking resolution (implying he's failed) - A German witness struggling to describe how "stairs run" in English These jokes rely on **ethnic stereotyping** (German immigrants depicted with exaggerated accents) and gentle domestic humor—standard humor conventions for early 1900s American magazines. The German character appears repeatedly, reflecting the period's treatment of immigrant groups as comedic subjects. The page serves dual purposes: legitimate brewery advertising and light entertainment through period-typical ethnic humor.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Stories with Smiles What He Needed.—The amateur golfer had not been doing very well, and tm ward the close of the round he turned tp the caddie and said, “Let me see! Is that one hundred | and ninety-five or one hundred anf ninety-six strokes?"’ “Tdon’t know, sir," was the reply “What you need is an adding machine, not a caddie.’’—Ladies’ Home Journal, Budweiser At the Top Because of Quality and Purity Bottled with crowns or corks only at the Home Plant in St. Louis Both at Once.—-A German farmer left his horses unhitched in front of a hard. ware store in Gary. When he came ott after an interval of half an hour, they were gone. There had been no sound of a runaway, so the farmer surmised that they might have gone home. He tele phoned his wife, saying, “*Chaulia, is der horses dere?”’ A negative came over the telephove, for he added, “Nor der vagon, eider?’'—Chicop ti: P Not His Resolution.—Above the writ. | ing table in her nephew’s library Aut Maria found a framed resolution: “Qs the first of this month I resolve to stop smoking cigarettes.’’ “*How horrible!’ said Aunt Maria “Harry, is it possible that the habitof smoking these odious things has fs The Anheuser-Busch Brewery 2)!272R003) off?"’ Covers an area of 140 acres of ground, equal to 70 city sia He. at haba York Press. blocks, upon which are located 110 individual buildings. How They Ran.—A lawyer was crow CAPACITY TRANSPORTATION FACILITIES examining an old German about the posi- tion of the doors, windows and so fort Brewing = 2,500,000 barre.s per year | Refrigerator freight cars - 1,500 3 3 Maiting Ca: y =» 2,000,000 bushels per year | Horses at home plant * 143 | in ahouse in which a certain transactioe Bottling Works - - 1,000,000 bottles daily : occurred. Grain Storage Elevators 1,750,000 bushels Wapone atihome plant es “And now, my good man," said the Stockhouses (for lagering) 600,000 barrels Auto Trucks at home plant —- 74 lawyer, “will you be good enough totel Steam Power Plant - 12,000 horse power Horses at Branches - 483 the court how the stairs run in th Electric Power Plant - 4,000 horse power Wagons at Branches = 430 house?”? Refrigerator Plant = - 4,000 tons per di Ice Plants a 1,900 tone cer day Auto Trucks at Branches - 47 “The German looked dazed and uns Coal used - - 325 tons per day tled for a moment. . i EMPLOYES ‘‘How do the stairs run?’ he queried FREIGHT At St. Louis Plant 6,000 people “Yes. How do the stairs run? Inbound and outbound - 50,000 cars per year At 36 Branches 1,500 people ‘Vell,"* continued the witness, afte a moment's thought, ‘‘ven I am oop stairs dey run down, and ven I am dow Total Sales, 1911—1,527,832 Barrels stairs dey run oop.""—St, Paul Dispatch Budweiser Bottled Beer Sales, 1911—173,184,600 Bottles yen uaansweret—Sensior Bo! was talking, at a dinner at Boise, abet | an embarrassirg question that had beet re 0 asked at Chicago. Pictures Are Inexpensive | “the question,”” he said, smiling “went unanswered. It was like litte Yet they add so much to the appearance of a room. Willie's query. Pictures make it more inviting—they give color and “A young gentleman was spending relieve the bareness of the walls. week-end at little Willie’s cottage # ° é Atlantic City, and on Sunday evenitt Judge Art Prints Are Inexpensive after dinner, there being a scarcity @ chairs on the crowded piazza, the your You can get attractive pictures from 25c¢ to $2.50. Send 10c for Judge Art Print catalogue. gentleman took Willie on his lap. “Then, during a pause in the conver sation, little Willie looked up at the young gentleman and piped, “¢Am Tas heavy as sister Mabel —Washington Star. on JUDGE, 225 Fifth Avenue, New York In answering advertisements please mention JUDGE. It will be appreciated. comicbooks.com