Judge, 1907-12-07 · page 47 of 48
Judge — December 7, 1907 — page 47: what you’re looking at
What you’re looking at
This is **not a cartoon or satire**—it's a full-page advertisement from the C.A. Edgarton Manufacturing Company promoting "President Suspenders" and related products. The company capitalized on the word "President" as a brand name, likely referencing the sitting U.S. President (1908 suggests Theodore Roosevelt's administration). The ads feature product images and copy selling suspenders, garters, and calendars decorated with Philip Boileau paintings of idealized women. The humor is mild—wordplay on "President" as a luxury brand name. There's no political satire here; it's straightforward mail-order advertising using patriotic imagery and beautiful women to sell menswear accessories to gift-buyers during the Christmas season.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
IVE Pgesidlemtd It is always advisable when selecting presents to buy the things known Prsident Supender ChistmasBoxs tO be good. Of all suspenders Presidents are the | best known and best liked. They’re the easiest, most comfortable and most durable suspenders. President Suspenders in handsome Christmas boxes decorated with reproductions of Boileau paintings in colors, make splendid presents for Father, Husband, Brothers, Brothers-in-law, Cousins, Nephews and Friends. Give each a Christmas box of Presidents. If your home stores have no President Suspenders in Christmas boxes, buy of us by mail. 50 cents postpaid. THE C. A. EDGARTON MFG. CO., 591 MAIN STREET, SHIRLEY, MASS. —————— President Suspenders __4xo_ Ball Bearing Garters Christmas Combination Boxes, Our Christmas “Combination Box" contains a pair of ; President Suspenders and a pair of Ball Bearing Garters, and costs 75 cents. Suspenders 50 cents—garters 25 cents— no charge for the beautiful colored Christmas picture box. You will not find anything else so useful, so prettily boxed for so little money. The suspenders and garters are the kind worn by most men, so you are sure of the right kind, And there's much satisfaction in knowing you made the right selection. If your home stores have no ‘ Combination Boxes,” buy of us by mail. We will send you the Christmas Combination Box of suspenders and garters postpaid, for 75 cents. THE C. A. EDGARTON MFG. CO., 591 MAIN STREET, SHIRLEY, MASS. 1908 Calendar and 3 Philip Boileau Panel Pictures 25c. Copies of Philip Boileau’s pictures are usually sold by art dealers at a dollar and over, yet we give 3 copies of Boileau’s latest paintings with our 1908 President calendar for 25c. The 3 pictures are full figures of beautiful American women—the Debutante, the Bride, the Matron. The decoration is the queen Rose—the rich red American beauty, the delicate pink Bridesmaid, and the glorious yellow de Dijon. Ball Bearing Garter. The pictures are. done in 12 colors on highly finished panels 634 x 15 inches. No advertising on the pictures. They are fit for framing, or grouping and hanging without frames. You'll want the 3 pictures and calendar for your room, and perhaps you will buy sets to give as Christmas presents. Each year more orders are received for our calendars than we can fill, it is therefore advisable to order early. We mail the 3 pictures and calendar postpaid, for 25c. Now ready. THE C. A. EDGARTON MFG. CO., 591 MAIN STREET, SHIRLEY, MASS. comicbooks.com