Judge, 1907-08-03 · page 16 of 16
Judge — August 3, 1907 — page 16: what you’re looking at
What you’re looking at
This is a full-page advertisement for Hiawatha Natural Mineral Spring Water, not a political cartoon. The page uses the "Native American" branding common to early 20th-century commerce—the product name invokes Longfellow's poem about an Indigenous hero, and imagery of a Native American figure appears decoratively on the bottle label. The ad employs typical health claims of the era: asserting that drinking spring water promotes wellness, recommending half a gallon daily. It emphasizes the bottling plant's modern facilities and the water's "nature's purity," and lists prestigious distribution across North America, Europe, and beyond. The decorative medallions reference world's fairs where the product apparently won awards (Chicago 1893, St. Louis 1904). This reflects how bottled spring water was marketed as a luxury commodity to the wealthy clientele of "first-class hotels" and "leading clubs."
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The Home of Hiawatha, The finest, most perfectly equipped, Sanitary Spring Water Bottling Plaot in the World, Constructed of Stone, Re-enforced Concrete, Steel, Glass and White Marble. Stofy and think Three quarters of your body is water. Do you drink enough water fur your health? You should drink not less than one-half gallon of Hiawatha Natural Spring Water every day—the Water that does you good. It is nature’s purity. axe Bottled at the Spring KH Order Hiawatha To-day ra Served at every first-class hotel, cafe, restaurant, buffet, the leading clubs and on dining cars and steamships. Distributors : Leis ft lain Quran New York, Chicago, Minneapolis, St. Paul, Duluth, Superior. AGENTS: CANADA ITALY LaPorte, Martin & Cie, Ltee. 4 Marca & Colloridi Montreal Milan PORTO RICO CUBA Sanchez, Morales & Co. Viuda de Joua Sarva ¢ Hijo San Juan Havanna ‘A Marca & Colloridt Alexandria aad Catro, Egypt Ta addition to the above we have distributors in South America, England, Australia and all large cities through- comicbooks.com