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Judge, 1889-04-27 · page 24 of 28

Judge — April 27, 1889 — page 24: what you’re looking at

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Judge — April 27, 1889 — page 24: Judge, 1889-04-27

What you’re looking at

This is primarily a **Pears' Soap advertisement disguised as historical commentary**. The illustration depicts an 18th-century street scene (dated A.D. 1789) with figures in period dress and a sedan chair, captioned as "Queen Charlotte's Visit to Pears'" — referencing the actual British queen consort. The satire is gentle: the ad humorously suggests that even royalty a hundred years prior sought out Pears' soap for complexion care, implying the product's long-standing prestige and efficacy. The "last century" reference creates nostalgic authenticity. The text emphasizes the soap's 100-year history, international awards, and recommendation by "intelligent mothers," while warning against "worthless imitations" — standard advertising claims of the era. **For modern readers**: This reflects late-19th-century marketing tactics using historical prestige and celebrity endorsement (real or implied) to sell beauty products, combined with anxieties about counterfeit goods.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

s@ SHOPPING IN SEDAN CHAIRS IN THE LAST CENTURY. | Queen Charlotte's Visit to Pears’, for Soap for her Complexion, a Hundred Years Ago. t elegant, and economical, and is therefore the best and most attractive of all soaps for Also PEARS’ “Caunsparent SUAVING Stick, established 100 YEARS as the cleanest and Pears’ Soap is used and recommended by thousands of intelligent mothers throughout world, because, while serving as a devergent and 's emollient properties prevent the chafing and discomforts ‘0 which infants are so liable. It has been established in London 100 years and is in general use as 3— A CoMmPLEXION Soar —ie has obtained 10 international Awards, and is now sold in every city in the world. It can be had of nearly all Druggists in the United States, but b¢ sure that you get the genuine, as there are worthless imitations. comicbooks.com