Cover: Stan Goldberg & Mike Esposito

Betty #50

Jun 1997 · Archie · 1.50 USD; 1.65 CAD

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“Baseball Business”

In "Baseball Business," Dilton Doiley’s latest invention takes a surprising turn when his fashion-scan program lets Betty try on virtual outfits—no mall crowds required. Written by George Gladir and brought to life with vibrant art by Stan Goldberg, inks by Mike Esposito, and colors by Barry Grossman, this 1997 issue captures the charm of small-town life with a tech twist. The cover by Goldberg and Esposito perfectly captures the playful energy of the moment.

writer George Gladir · artist Stan Goldberg · inker Mike Esposito · colorist Barry Grossman · letterer Bill Yoshida · cover Stan Goldberg, Mike Esposito

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Cast · 13 characters

Alice Cooper Archie Andrews Betty Cooper Cheryl Blossom Dilton Doiley Jughead Jones Little Archie Andrews Little Betty Cooper Little Jughead Jones Midge Klump Pop Tate Reggie Mantle Veronica Lodge

Full credits

writer George Gladir

artist Stan Goldberg

inker Mike Esposito

colorist Barry Grossman

letterer Bill Yoshida

cover pencils Stan Goldberg

cover inks Mike Esposito

Full plot ⚠ may contain spoilers

▸ Reveal full plot — may contain spoilers

Dilton invents a computer program that scans pictures of fashions, then superimposes them over the body of a model, in this case Betty. This allows her to shop for fashions without having to fight crowds at department stores.

Plot details indexed by the Grand Comics Database (CC BY-SA).

Variants (1)

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