The Wasp — September 13, 1879 — page 15: what you’re looking at

What you’re looking at

This page is primarily **advertisements**, not political satire or editorial content. The advertisements include: - H.T. Helmbold's "Buchu" pharmaceutical remedy, marketed as a cure for bladder, kidney, and various other diseases—a common patent medicine claim of the era - Nicoll, the Tailor on Market Street in San Francisco, advertising suits, coats, and custom tailoring with "electric light" showroom demonstrations - C. Herrmann hats at lowest prices - S.B. Wattson & Co. cigars and tobacco wholesale dealer The engravings accompanying these ads are decorative illustrations typical of 19th-century commercial printing—a well-dressed tailor, hat shoppers, and cigar smokers—not satirical cartoons. The page demonstrates how *The Wasp* magazine supplemented editorial content with paid advertisements to generate revenue.