Life, 1929-06-14 · page 36 of 44
Life — June 14, 1929 — page 36: what you’re looking at
What you’re looking at
This page showcases **Clark's Teaberry Gum's advertising campaign**, not political satire. The cartoon depicts a young man phoning his date "Bess," promising to visit her mother and bring her teaberry gum as a gift—a light romantic scenario typical of 1920s advertising humor. The joke hinges on **teaberry gum as a courtship aid**: the product is presented as charming enough to impress both the girlfriend and her mother. The gum contest invites readers to complete the final line ("& TEABERRY to cheer her again") for a $25 prize—a significant sum in this era. The page also features **Life's Fresh Air Fund**, a genuine charitable initiative providing poor city children countryside vacations. The list shows contributor names and donation amounts, demonstrating the magazine's philanthropic mission alongside commercial advertising. The "broken-Spring song" reference appears to be unrelated satirical cartoon filler, though context is unclear from this page alone.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
34 Life TANTALIZING TEABERRIES« “Til phone you tonight, Bess, at ten. My car won't be ready till then We'll go visit Mother And bring her another & TEABERRY to cheer her again.” * boda nib gar imremertraericrstacr sl | ‘Williamsport, Pa, for this winning last line. WIN $25 Youcangetfromany CLARK'S Chewing Gum Dealer FREE “Tantalizing Teaberry” blanks, each containing a“ TANTALIZING TEABERRY “ with the last line missing. Fill ia that missing line! Mail us the blank. ‘We will pay $25 for each last line that we publish. If a winning last line is duplicared, each person submitting the duplicated line will be paid $25. All entries must be mailed on or before the date indicated onthe blank. Get your “Tantalizing Teaberry” blank today! Try CLARK'S TEABERRY GUM for “last-line” inspiration. Clark Brothers Chewing Gum Company, Pittsburgh, U. S. A. ws THE BERRIES / eCLARK'S Teaberry Gum...a different flavore Lire’s Camps for Needy Children (Continued from Page 15) Money Matters Twenty dollars ($20) can give a lit- tle boy or a girl sixteen days at one of Lire’s Camps (a fraction of twenty dollars can, and will, do its share to- wards starting them on their way). And sixteen days of this kind of life will give them this start. “What's she singing?” “It sounds like Mendelsohn’s broken-Spring song.” LIFE’S FRESH AIR FUND Lire’s Frest’ Am Funp hus deen in opens. tion for the past forty-two years. In ther te it has expended $476,000.00 and has given ¢ happy holiday in the country to 2.009 pous city children. Twenty dollars, approximately, pays jor such @ holiday for some poor child jrom th crowded, hot city. Won't you help Contributions (which are acknowledged in Lire about four weeks after their receipt) should be made payable to Live's Faest Am Funp, and sent to 598 Madison Avenue, New York. Martha E. Crossan, Philadelphia. $§ 5.00 M. Woolf J. R. J. Singapore G. Lansing Pfluke, Utica, N. Y. Morrison Harris, Philadelphia In Memory of Y. S. .. Mrs. Thiell Anonymous, San Francisco H. C, Hawkins, El Paso, Texas Mrs. R. D, Walbridge, Honolulu “In Memory of M. E. V." From M. W. Good Friday Albert E. Cluett, Troy, N. Y. Robert J. Herts, New York Joseph R. Bolton, New York N. J. Peabody, Boston E. B. Loveland, New York F. C. Beckwith, Lancaster, Pa H. T. Ewald, Detroit “For Kay Forgey,” Detroit, Mich Charles S. Fay, Houston, Texas O. V. Edmonson, Dallas G. W. M. .... Franklin Automobile Co., Syracuse James P. Derum, Detroit G. L. Cobb, New York Kennon Jewett, Dayton, O Algernon S, Cale, Atlanta H. R. Hurd, New York .......... L. W. Burnett, Indianapolis J. R. Norris, Chicago Edw. M. Kennedy, Mill Valley, Cal R. H. Curry, Nassau, Bahamas T. R. Enderby, Montreal Earl S. Douglas, San Mateo Anonymous, Wilmington, N. C. Mary Lou Anderson, Grosse Pointe, Mich. ... In Memory of Theodore Eugene Hal- sey. * ne sturges Dorrance, New York Mrs. D. M. Botsford, Portland, Oreg. Mrs. J. E. Hahn, Toronto E. V. Questier, London .... “Lire’s Boy's Out-door Camp” Dana H. Jones, Los Angeles... Gertrude M. Hitschler, Philadelphia Total A Few More Details Checks payable to Lire’s Fresh Air Fund will be gratefully received at 598 Madison Avenue, New York. Five hundred dollars ($500) goes into a perpetual trust with other funds and ensures that every year some poor child shall see his dreams come true. Contributions such as shoes, clothes. etc., can be sent to Lire’s Boys’ Camp, Pottersville, New Jersey, or to Lire’s Girls’ Camps, Branchville, Connecti- cut, P. O. Georgetown, Connecticut. All contributions will be acknowl- edged in Lire about four weeks after receipt and also by letter immediately if the sender’s address is given. Help us—PLEASE! comicbooks.com