Life — May 17, 1928 — page 12: what you’re looking at

What you’re looking at

# Analysis of Life Magazine Page 10 The main cartoon depicts a woman in 1920s attire standing with several men holding golf clubs, with the caption "Try one o' my cigarettes, lady—me and David Belasco smoke 'em." **Key figures and references:** - **David Belasco** was a famous Broadway producer/director of the era, referenced here as a celebrity endorsement - The woman appears to be **Lindbergh** (likely referencing Charles Lindbergh's wife or a female aviator contemporary) - The cartoon satirizes how women were adopting traditionally male behaviors—smoking cigarettes and golfing—during the 1920s **The satire:** The joke mocks the "modern woman" phenomenon of the Jazz Age, showing women entering spaces (smoking, golf) previously reserved for men, while using celebrity endorsement as implied social approval. It reflects anxiety about changing gender roles post-suffrage.