Life, 1928-04-05 · page 54 of 59
Life — April 5, 1928 — page 54: what you’re looking at
What you’re looking at
This page primarily contains **advertisements and humor pieces** rather than political cartoons. The main content includes: 1. **American Express Travel Ad** - promoting independently-planned European tours with full logistical support 2. **"Song for a Sore Throat"** - a humorous poem about streptococcus bacteria, personifying germs as unwanted "houseguests" in the body. The joke suggests getting drunk ("streptocockeyed on good licker") to kill the infection—dark medical humor typical of the era before antibiotics. 3. **"In the Cathedral of the Motion Picture"** - a satirical sketch depicting a loud, verbose Jewish family at a cinema, speaking over the film with running commentary. This reflects period stereotypes about immigrant audiences. 4. **Brief joke exchange** about a bore named Jack The page reflects 1920s-30s advertising culture and casual ethnic humor acceptable then but considered offensive today. No specific political figures or events are referenced.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Life your own way | Eg Europe the way YOU want tosecit...visit the places YOU want to visit...enjoy every moment of your trip abroad... by having everything arranged to suit YOUR wishes through the American Express plan of Inde- pendent Travel. American Express Travel ex- perts will assist in working out an itinerary based on your own ideas—sailing dates, arrange- ments for steamers, railroads and hotels... sightseeing trips, etc. —and tell you exactly the cost of the entire trip. When every- thing is planned to YOUR sat- isfaction, the actual ar- rangements are made far in advance of the date you plan to sail. Every travel advantage and comfort is yours—and you are free of travel worries, disappointments and delays. Write, call or phone for the new booklet “The American Traveler in Europe” (use convenient coupon be- low). It describes fully how to spend your time in Europe to best advan: tage—what to see and how to travel in ease, security and comfort. AMERICAN EXPRESS Travel Department (3) 65 Broadway, New York 58 E. Washington Street Chicago Market at Second Street San Francisco 606 McGlawn-Bowen Bldg. Atlanta, Ga. Please send “The American Traveler in Europe” to YOUR trip to Europe— bave it arranged YOUR way Name....... — 2 Address....... - American Express Travelers Cheques ‘Always Protect Your Funds Song for a Sore Throat WHat human frame, it matters not how stocky, Can quite resist this germ called streptococci? What mortal throat has never felt its scratching, Where thousands of the little pests are hatching? Throughout your system streptococci roam— You are their host: they make them- selves at home. Though you can feed a cold, and starve a fever, The streptococcus is a tardy leaver. You can’t get rid of it; you do your worst: It will not drown; it will not die of thirst. Your only way to keep from getting sicker Is, get the streptocockeyed on good licker; And, when the germs are in a help- less state, They'll pass out cold—and you'll be feeling great. N.R. J. In the Cathedral of the Motion Picture “HERE ome good seats. Come on, e. Come on, Rose. Come on, Irving. Here’s some good seats. Come on, Grandma. Have you seen this picture? I think I seen it at the Iris last week. You ain't seen it, have you, Rose? You sit next to me, Essie. Grandma, move over and let Essie sit next to me. Rose, can you see? Grandma, can you ? Irving, pay attention. It costs fifty-five cents apiece here, so enjoy yourself. Rose, why don't you and Grandma change seats? Maybe if we moved over we could all see better. Look! The soldiers are riding. Them are the United States Marines, Irving. It’s too far back. Let’s move up further in the front, shall we? Come on, Rose. Come on, Grandma. Come on, Essie. Come on, Irving. Don’t lose your cap, Irving. It’s almost brand-new. You ask the usher where it is, Grandma, I'll watch for you and whistle at you so you can find us. Irving! Stop dripping the ice-cream cone on the new cap!" Robert Lord. IVIAN: Is Jack really such a bore? Ernec: Is he? Why, the moment I met him I felt as if I had been tired of him always. WHITE TEETH STILL Pyorrhea robs them This foe ignores the teeth, It at- tacks gums that are neglected. And its toll is 4 out of 5 after forty and thousands younger. So for your own protection use Forhan’s for the Gums daily. This dentifrice keeps teeth white and clean and protects them against acids which cause decay. Moreover, if used regularly and in time, it helps to firm gumsand keep them healthy. Pyorrhea seldom attacks healthy gums, Make Forhan’s your daily morn- ingand night habit. Geta tube from your druggist, today... 35c and 60c Formula of R. J. Forhan, D. D.S. Forhan Company, New York Forhans forthe YOUR TEETH ARE ONLY AS HEALTHY AS YOUR GUMS 50 Spring & Summer Tours To EUROPE Over Famous Old World Routes Extensive Motoring & Sightseeing Small Parties, Splendid Leaders ledium & Low Prices Special Summer Cruise in the MEDITERRANEAN On fine new motor ship Theophile Gautier, with Tours ih the NEAR EAST & EUROPE Most interesting trip in the world Medium & Low Prices Send for booklet desired TEMPLEGETOURS pss Park Square Building, Boston New York, Chicago, Washington, San Francisco E student Tours. The Leading PARD tourist third |] Chartered CUM enrertainment- cabin. Congenial ‘associations. Write ferature. Students travel C Sn & 552 FIFIBAVE® comicbooks.com