Life, 1928-01-12 · page 35 of 39
Life — January 12, 1928 — page 35: what you’re looking at
What you’re looking at
This page is primarily **advertising and promotional material** rather than political satire. The main elements are: **Mrs. Pep's Diary (left column):** A society gossip column documenting a wealthy woman's social activities—dinners, theater, Christmas card anxiety, card games, and encounters with amusing acquaintances. References "The Racket" (a contemporary play) and mentions losing at contract bridge. The tone is satirical of upper-class pretension but not overtly political. **Advertisements (right side):** The Broadmoor resort in Colorado Springs and Eveready Batteries dominate the space. A smaller ad promotes the "Students Travel Club" for European tours. **Upcoming content:** Life announces next week's "Havana Number" with Cuban cartoonist Conrado Massaguer and cartoons emphasizing Cuba's association with Bacardi rum—reflecting Prohibition-era fascination with accessing alcohol abroad. The page reflects 1928's consumer culture and leisure travel advertising rather than containing political commentary or recognizable caricatures requiring historical context.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Mrs. Pep’s Diary (Continued from page 11) drinking so much carbonated water and to keep away from the icebox before going to bed, and all I could think of was, “Othello’s occupation’s gone.” But I do mean to heed his counsel, for I am becoming some- what like the girl in “Jalna” who could eat nought at table but who stuffed prodigiously between meals. Vegetable soup, capon and broccoli for dinner and then to the playhouse to see “The Racket,” the most sati: factory new play that I have seen, with the newspaper men in the cast true to life, for once, and inordi- nately amusing. 5 The first post full of December Christmas cards, in 2Ist = which I do take a simple and childlike pleasure. In fact, so fearful am I of missing something at this season of the year that I do open carefully even en- velopes which I know well to be ap- peals for charity or advertisements from florists. Qut betimes, to de- liver to Marge Boothby the claret which Sam is giving her for Christ- mas, and she did keep me so long with her chatter that I must needs rush to be on time for luncheon at Lydia Loomis’s, and there I did find the most amusing man I have en- countered in many months, an Ital- ian whose infectious esprit was de- pendent no whit on his engaging ac- cent, neither, albeit whilst I listened to him I could not but reflect that a foreigner's greatest social folly is the attempt to learn to speak English well, This gentleman did tell ine, amongst other things, of an occasion when he was arrested for trying to place the victim of a street accident in a less fatal position before the arrival of the internes, and how, when he was brought to court, he had listened in amazement to the false testimony of the policeman who had summonsed him, and how, be- fore testifying himself, he had ex- tracted assurance from the Judge, who happened to recognize him, that ifter he had done so, “one of us shall be prosecuted for perjury.” Thence to hear Frijsh sing with the American Orchestral Society, and so home to find all the Christmas candies arrived which I did order from Helen Jacques, and how I am going to part with the peppermint pup to my little godson I do not know. Abe and Eloise Brown to dinner, and we did lose again to them at contract, so that now we are twenty-one thousand points behind, and I do think seriously of taking some of my jewels to a pawnbroker. Baird Leonard. Jomething to Do Any Time in 1928 NJOY, at the Broadmoor, the kind of relaxation you like best. Climate, sur- roundings, golf course, bridle paths, high- ways, beckon you out-of-doors—and a studied refinement in accommodations, service, cuisine, call you back in again! Open always and always delightful. Next Week HAVANA NUMBER cover by Conrado Massaguer, and dozens of cartoons by the Joremost Cuban humorists. Next week— the HAVANA NUMBER—teem- ing with the true Spirit of Cuba (i. ¢., Bacardi). Write fe fi, illustrated information. ot COLORADO SPRINGS Don't miss the HAVANA NUMBER— out next week! If I were traveling I'd choose a companion that would serve as a faithful bodyguard—a good flash- light. I'd pack it in the grip for every trip, and park it alongside my bed at the hotel. To make sure that it would deliver the goods when I pressed the button, I'd see that it was loaded with gen- uine Eveready Batteries— the kind that gives the brightest light for the long- est time. Because they’re built to do just that! Get the flashlight habit. It’s good travel-insurance, Tours. 1928 Svouristcabin associ Write for literature. aden * comicbooks.com