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Life, 1927-11-17 · page 32 of 48

Life — November 17, 1927 — page 32: what you’re looking at

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Life — November 17, 1927 — page 32: Life, 1927-11-17

What you’re looking at

This page is primarily **advertising and lifestyle content**, not political satire. The main elements are: **"Golden State" Railroad Advertisement**: The large left-side ad promotes Southern Pacific's luxury train service to California, featuring an illustrated mission tower and travelers. It offers multiple route options from Chicago. **"Mrs. Pep's Diary"**: A society column continuing from page 15, featuring an upper-class woman's mundane observations—reading frivolous novels, lunching with friends, hypochondriacal worries after reading medical books. It gently satirizes wealthy women's self-absorption and trivial concerns, typical of 1920s Life magazine's humor. **"In the City Room"**: A brief humorous exchange between newspaper staff about competitive journalism ("crime wave"). **Right-side advertisements**: For Glo-Co hair dressing, Bellans indigestion remedy, and Kemp's cough balsam—typical period remedies. The page reflects 1920s consumer culture and social commentary on privileged leisure-class life, rather than political satire.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

30 Life A Fascinating Journey with intriguing glimpses of for- eign folk and customs. Sune shineall the way. Let a Southern Pacific representative plan your trip to California by Golden State. Shortest, Chicago to San Diego—63 hours Chicago’ to Los Angeles. Stopovers at El Paso, Douglas, Tucson, Phoenix. Golden State Limited—de luxe train. Leaves Chicago, Rock Island La Salle St. Station, 8:30 p. m. daily. Apache—another fine all-steel train. Leaves Chicago, Rock Island La Salle St. Station, 6:00 p. m. daily. Choice of Routes Returning Sunset Route, San Francisco to New Or- leans via Apache Land. Overland Route, San Francisco to Chicago via Great Salt Lake and Ogden. Shasta Route north via Klamath over the new Cascade Line to Portland and Pacific Northwest. For complete information, see your local Southern fe ! ' | | | | | LE unset Route 0 Golden State Route 1 0 (Shasta Roure h of above) AG Name one Address ‘Southern gp Pacific Mrs. Pep’s Diary (Continued from page 15) on my departure and berated me for iy presumption, Dinner alone, Sam having gone from town on business, and reading through the evening in “Children of the Ritz,” a gaudy, in- plausible story in which the heroine hundred and twenty-five dollars a bottle for her perfume (Philadelphia and Palm Beach pa- pers please copy). But there one bit of realism in the book which does deserve mention in the midst of so much glaring improbability—the heroine's mother did not keep up with her Italian lessons. pays. five was Lay late, pleasantly pon- October a arth dering how my feeling of responsibility for the world decreases as the years ad- vance and how matters which once loomed momentous in my mind now seem almost nought to me, just as last week, when I was in Northamp- ton where I did go to college, Mt. Tom looked so small. Finally up, doing on my blue gaberdine, and off to meet Jane Bausman for luncheon, and she did tell me how a celebrated and temperamental lawyer, dining at k, had exclaimed, her house last wee when Ishii passed some dish or other to him, “What in the world is that?” and had then added, realizing his gaucherie, that he should not have spoken so. Whercto Fenby Baus- | man replied, “Your remark would have been quite all right if only you had left out ‘in the world” J. did | also tell me of a woman who died possessed of much old furniture and wh fter disposing of a few pieces to intimate friends, had set down in her will that the remainder should be | sold at interval sales until all should | be gone, forasmuch as the people around Lyme did so enjoy aue' Early to bed, reading’ in Human Body,” by Dr. Logan Clen- dening, a fascinating book, but with such terrifying illustrations and such ghastly revelations concerning the jous ills to which our flesh y so easily be heir that I did feel faint as I read along, and when a slight agony set up suddenly in my chest, I did magnify its menace to such an extent that I was at some ains not to call Sam home by long and had it not be night I should certainls moned Dr. Cuff, with a prayer that I might not die before he reached me, Baird Leonard. In the City Room Qy DITOR OF EVENING HOWL: 4 Did the Evening Screech beat us to the stands? Assistant: Yes, they are one crime wave ahead of us. No more mussy-manes! Tue order of the day in business or social life is a trim, clean contour for the head. Roaching and bunching, thin wisps, straggling scalp-locks and cow-licks—simply won't do, The man who uses Glo-Co is never troubled by such things. He us Glo-Co every morning—he knows it's as important as shave or shower. Glo-Co not only keeps the hair prop- erly in place all day—it goes after dandruff too. Use Glo-Co Shampoo also—your doctor would recommend it. If you can't get Glo-Co prepara: tions at your favorite drug store, barber shop, or department store, send $1 for a fullsize package of each product. Address: Glo-Co Company, Dept. F-11, 6511 McKinley Ave., Los Angeles, Calif. GLO-CO LIQUID HAIR DRESSING Sure F Relief iS 6 BELLANS Hot water Sure Relief BELLANS FOR INDIGESTION 25¢ and 75¢ Pkgs.Sold Everywhere INSIST UPON | KEMP'S BALSAM. FOR THAT COUGH! comicbooks.com