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Life, 1927-11-03 · page 18 of 44

Life — November 3, 1927 — page 18: what you’re looking at

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Life — November 3, 1927 — page 18: Life, 1927-11-03

What you’re looking at

This page features **Mrs. Pops's Diary**, a satirical column mocking the social pretensions and consumer habits of upper-middle-class women. The diary entry (October 12th) ridicules the author's eagerness to name-drop fashionable consumption—attending concerts, patronizing exclusive shops, and participating in charity boards—while maintaining moral superiority. The satire targets the performative nature of "society" life. The bottom cartoon depicts a scene about **pre-war clothing ("1926" referenced)**. A man displays a suit while others examine it, with dialogue mocking whether "genuine" pre-war garments are still wearable or merely nostalgic artifacts. This satirizes post-war consumerism and the marketing of "vintage" goods as luxury items. Both segments ridicule 1920s bourgeois social climbing and consumer culture.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

“STEPPIN’ OUT TO-NIGHT, GERT /N DIE ARE GOIN’ TO STAND IN FRONT OF THE ELITE RADIO SHOPPE AND Lis TEN TO BEN BERNIE'S ORCHESTRA BROADCAST DINNER MUSIC.” Mes October Another influx of letters by the first) post from 12th jersons eager to tell me that I did attribute in my journal to Jl Penseroso which should have been credited to Lyci- das, so that I am more glad than ever of the slip of the pen where from so many have derived satisfac- of something tion, to say nought my own pleasure in marking, amongst a na- tion which supports the Pelman method and sings “It Made You Happy When You Made Me Cry,” such a goodly number of citizens who are Milton-conscious. Only one communication in an evil spirit, too, and that the only one without a sig- nature. The season is truly am amazed at circular mail astonishing the fatuousness merchants who put any trust in soever, my own custom being to toss most of it unopened into the waste basket with a silent prayer that I be not casting aside inquiries from the solicitors of the estate of a hitherto unheard-of uncle iv New Zealand or Australia. In this tion 1 should set down that the appeals from laundries are far superior in style and substance to those of the merchants on Fifth Avenue, some conveying such a subtle desperation te do our linen that I am at some conne pains to them, but I shall never quit the establishment which we patronize at present so long as it continues to put under Sam's shirt bosoms the kind of boards which are indispensable to me in piecing to- gether jigsaw puzzles. To luncheon ata publick with Margot Wiltshire, and she did drive me near to distrac- tion by conversing glib- ly on abstract subjects / whilst we were en route, for I do find that discourse cannot be resist my so , yea” or much as “Yes when I am “Nay, nay Borgia: tuat’s Ge Victim: WuappayaMeas UM TALKING ABOUT THE NEXT war.” disembarking one crossing a street or from a motor, but were seated at table and our order placed, I did find her diverting enough, and apropos of the literary criticism which she does write for Various journals, she confided that she would leave D. H. Lawrence, Sherwood Anderson, nes Cabell and such to those re- viewers who could understand them, but that when Mary Roberts Rine- hart made a hero out of a cowboy and deliberately gave him a gold tooth in the midst of the action, she knew it was time for her to step right in. we October The telephone a-ringing h catly, Marge Boothby 13th beseeching me to go out with her to look for a chauffeur who is a Seventh Day Adventist, e need of her car on Sun- and, greatly to my amazement, we did find, at the bureau to which had been di rected, a likely fellow who said that his religion was a great convenience to him, since he had liefer be free on Saturday, when more life is stir- ring, than on the Sabbath, and he did mind me of the girl in “The Return of the Native” who did never enjoy leisure unless other people were working. Thence to the shops, to search out material for a teagown, and greatly depressed because the only stuff (Please turn to page 38) she NUINE PRE-WAR STUFF. THE LABEL says 1926! comicbooks.com