Life, 1927-08-25 · page 34 of 36
Life — August 25, 1927 — page 34: what you’re looking at
What you’re looking at
This is primarily a **subscription advertisement** for an upcoming American Legion special issue of *Life* magazine. The illustration shows a crowded ship full of soldiers heading to Paris for an American Legion Convention. The satire references **post-WWI nostalgia**: American soldiers ("the Yanks") are returning to Paris for a veterans' gathering, evoking their WWI experiences. The text humorously notes they'll travel without military gear this time, and references "Mademoiselle from Armentiéres"—a famous WWI-era soldier's song about French women—suggesting the social pleasures awaiting them. The ad promotes the upcoming special issue by listing other themed issues (*Feminine*, *Radio*, *Freshman*, *Burlesque* numbers), using humor to drive subscriptions. Contributors listed (Grantland Rice, Charles Dana Gibson, John Held Jr.) were prominent cartoonists and humorists of the era. The appeal targets readers nostalgic for wartime camaraderie and interested in entertainment-focused content.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The Life of the Party 'HE Yanks are going over, over again—for the Legion Convention in Paris. This time, the boys won't be encumbered with packs, Springfields, cans of corned willie, or tin derbies. But the same old spirit will be there, and the same old Mademoiselle from Armentiéres is ready to welcome the Second A. E. F. In celebration of which, Lire has prepared the AMERICAN LEGION NUMBER Which bursts forth the week after next. The cover is by RUSSELL PATTERSON, and among the other contributors are GRAN {ND RICE, WALLGREN, CHARLES DANA GIBSON, RALPH BARTON, JOHN HELD, Jr., TIP BLISS, ROBERT HLEY, F. G. COOPER and LOREN STOUT. There are other reasons why you should snap to it and obey that impulse— including FEMININE NUMBER (Sept. 15) ei nar Oh wl i ce weaweiauiny RADIO NUMBER (Sept. 22) Special Offer FRESHMAN NUMBER (Sept. 29) Enclosed find One Dollar (Canadian $1.20, Foreign $1.40). BURLESQUE NUMBER (Soon) Send Lire for the next ten weeks to The little corner coupon plus one day's pay (one dollar), will bring you all these— and five other sparkling issues of e Life LIFE, 598 Madison Avenue, New York One Year $5 Canadian $5.30 Foreign $6.60 Ay" comicbooks.com