Life, 1927-05-26 · page 2 of 39
Life — May 26, 1927 — page 2: what you’re looking at
What you’re looking at
This is primarily an **advertisement, not political satire or editorial content**. It's a Sheaffer pen advertisement from Life magazine promoting their "Lifetime" fountain pen and "Titan" pencil. The decorative ornamental border frames three writing instruments arranged with flowering plant imagery. The ad emphasizes precision engineering and durability—claiming the pen is "guaranteed to give faultless service for a lifetime" and highlighting how fountain pen technology has advanced over a century through "precision workmanship." Pricing information ($8.75 for pens, $7.50-$4.25 for pencils) and distribution details are provided at the bottom. There is no political cartoon or satire present on this page—it's a straightforward product advertisement using ornate design typical of early 20th-century marketing.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Idenuify the Lifetir pen by this white dot The finest flowering of the reservoir pen idea For more than a hundred years the fountain pen has been developing. But precision workmanship, which now deals in accurate measurements smaller than the ten-thousandth part of an inch, has advanced the fine art of pen construction from crude beginnings up to this infallible writing, instrument. The Sheaffer Lifetime® pen is so accurately, simply and strongly made that it can be Suaranteed to five faultless service for a lifetime. Ready always at your instant demand. Unqualifiedly juaranteed! And it is matched in beauty of performance and appearance by its companion, the Titan pencil—both made of brilliant, endurin}, Radite. pars “Lifetime” pen in green or black, $8.75, Ladies’, $7.50—pencil, $4.25 At better stores everywhere SHEAFFER’ PENS: PENCILS* SKRIP ‘W. A SHEAFFER PEN COMPANY FORT MADISON, IOWA,U.$.A. ‘New York-80 Fitth Avena + London —199 Rebent Street ‘Wellington, New Zealand — 86 Manners Sereet ‘Sydney, Anstralia 160 Georbe Sereet, West comicbooks.com