Life, 1927-05-19 · page 31 of 42
Life — May 19, 1927 — page 31: what you’re looking at
What you’re looking at
This page contains three satirical pieces mocking contemporary society: **"Almost the Noblest Roman"** (top right): A dialogue between Mussolini and Signora M. during a car ride. Mussolini grandioses about national economy decrees and arousing patriotic fervor, but Signora M. ignores him—complaining about dress purchases, demanding driving directions, and silencing him with "Benito!" The satire targets Mussolini's inflated rhetoric versus his actual powerlessness in domestic life. **"Sticking to One Old Tradition"** (center): A film executive describes absurdly extravagant theater specifications (dozens of organs, thousands of performers, multiple screens) to an architect, who finally asks how audiences fit in. The reply: they'll stand in lines outside. This satirizes Hollywood's bloated excess and indifference to actual patrons. **"A Bad Influence"** and **Venus de Milo reference** (bottom): Brief snippets mocking prudishness—one about a child corrupted by association, another about Budapest banning Venus statues as "immoral" for showing legs. The page also contains a pipe advertisement order blank (left side).
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Life Check the pipe second from ape) complies and waits in the car outside for three-quarters you want on this simple of as tens Sianora M. finally emerges, without water- Mussotint: A rigid program of national economy has been instituted, and the most stringent decrees have been ORDER BLANK Nona M. (absent-mindedly): Oh, by the dear, I ordered two of the duckiest dresses back there : P. & T.’s! I just couldn’t resist them, And, an pipe sent on approval it docsn't matter, because the bill won't be in until nea month, Mussouint (gulping slightly): W certainly, my dear. The army will proceed northward through the Alpine passes, gathering reinforcements on the—— SicgNora M.: I want to drive down Southern Boule- vard. Mussouint: But I wanted—whatever you wish, my dear. Through my impassioned orations I shall arouse the citizens to such a degree of patriotic fervor that—— SicNora M.: Benito! You just shaved that big anti- pasto plant! Now, you attend strictly to your driving. I don’t want to | another word out of you all the : No, my dear, but—— orA M.: Benito! (The drive is completed in silence—from the front seat.) Tip Bliss. Sticking to One Old Tradition THE president of the Gargantuan Film Company was talking to the architect who was to build Gargantuan iardens, the Mosque of the Movies. here must be,” said the president, “fifty-seven organ consoles operating three organs, each twice as large as any in the world. I t room for eighteen symphony orchestras, twenty-five bands and nine or ten string quartettes to play simultaneously. The stage must be sufficiently large to accommo a ballet corps of two thousand four hundred and cighteen girls, twelve men and a ballet master, a male chorus of sixteen hun- dred voices, a female chorus of seventeen hundred and and a military band of nine hundred and eighteen pieces, as well as a fife and drum corps, a + bugle and drum corps, a fife and bugle corps, a har- monica band of four hundred and two soloists, ninety- seven saxophone ensembles and two or three color organs, YOU NEED SEND It is absolutely essential that there be seven double- sized screens on which we can project two pictures N oO M (@) NEY per sercen simultancously. Three ushers must escort every person to his seat and explain how much the theatre Just check the shape you want and specify Natural finish cost. And there must be at least twelve or thirteen box at $5 or Walnut finish at $4.25... sign your name and offices open day and night, cach containing thirty-five address... and that’s all there is to do. The mailman will bay ea girl t ; bested Racal live: i ji i ut,” said the architect, “you've only one square . - A Where will you put the audience? How will you accom- would be simpler to send check with order. Money re- bd . acer y ng . modate the people who come to see your shows? funded if your Ben Wade pipe isn't 100% satisfactory. “That's easy,” replied the great mind. “We'll keep them in lines on the sidewalk, as usual!” To HARGRAFT & SONS, Wrigley Bldg., Chicago, Illinois Carroll Carroll. Name on 7 A Bad Influence WEET YOUNG THING: I don't approve of your Address friendship with Mrs. Swiftset, Mummy. Her chil- 7 7 dren have brought her up all wrong. TATUETTES of the Venus de Milo have been barred from Budapest as immoral. The shameless hussy, — IO you may recall, wears skirts ‘way down to her feet. City & State. S comicbooks.com