Life, 1926-08-19 · page 9 of 37
Life — August 19, 1926 — page 9: what you’re looking at
What you’re looking at
This page contains two satirical pieces about gender and social behavior: **Top cartoon** ("If Women Shopped as Men Do"): Shows a woman at a store counter negotiating with a male clerk. The satire mocks how men allegedly shop—the woman demands a "compact" item and haggling over price and quality, treating shopping as transactional rather than leisure-focused. The dialogue suggests men are practical, demanding customers who resist sales tactics. **Bottom cartoon** ("The Back-Seat Driver"): Depicts a car with multiple passengers encountering brake failure. The satire targets the "back-seat driver"—a passenger who gives unsolicited driving advice. When actual danger occurs, the backseat passenger panics rather than helping, highlighting the uselessness of backseat criticism. Both pieces use gender stereotypes to humorously critique contemporary social behaviors.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
S tions, ened pped aries doing will gz to ow is their If Women Shopped as Men Do Scene: At the Rouge Counter “ H, no, that will not do at all. O Yes, the color is right but the price isn’t, and further- more, I want a compact that is a compact. I don’t want that flimsy thing. “Haven't you a compact made by the American Amalgamated Com- pact-Can Company, Incorporated, of Akron? No? Well, this certainly js one helluva store...nothing in it but “just as good” merchandise... . Oh, whe your general manager? I don’t want to waste my time talk- ing to a damn parrot!... “Oh, ho, so you're the manager, ch? Rotten store you've got here. Can't buy anything a girl's ever heard of before. No system at all. “Now, 1 wanted a Cootchies Com- pact and that dumb clerk of yours told me they aren’t made. Oh, ummm—well, why didn’t she say they weren't made any more? Yes, yes, I see. Yes, no easy job to train new clerks, Well, now, this make you've just shown me...better than the Cootchies brand, you say? Has the new guaranteed Samson Never- Fail Hinge and is good for twelve months or money back, eh? Not so bad. Any discount by the gross? Really! Five per cent. for cash as ————— Employer: you TYPE WELL, BUT ARE YOU FORGETPUL? Applicant: wien you wisit. well? Hmmmm—cr, ah...tell you what, I'll take one now. Want to try it out before putting in a large stock right away.... “Say, weren't you of '24 at Vas- sar? Well, can you beat that! You old bum....Atta girl, shake!" R. B. Browne. OVERTY brings out the best in a man, usually by the roots. Winning Colors ILL the ternal = war blondes and brunettes’? Gituis: Chemical warfare, What do they mean by between FE, it ever so humble, there is no parking place like your own garage. He: GREAT HEAVENS, THE BRAKES HAVE PAILED! The Back-Seat Driver: WeuL, THEN, YOU DARN FOOL, sToP THE CAR! comicbooks.com