Life — March 25, 1926 — page 3: what you’re looking at

What you’re looking at

# Analysis This is **not a political cartoon or satire** — it's a straightforward **advertisement** for Packard automobiles and Budd-Michelin wheels. The page announces that Packard (both Six and Eight models) now includes all-steel Budd-Michelin wheels as standard equipment. The ad emphasizes practical benefits: the wheels are durable, can be changed in minutes, hide the brakes from view, and are safer than collapsible alternatives. The "Goodbye, buggy wheels" tagline suggests these modern all-steel wheels represent progress beyond earlier wooden-spoke carriage wheels, positioning Packard as technologically advanced. This is product marketing, not editorial satire or political commentary — typical of Life magazine's commercial content during the early automotive era.