Life, 1926-02-04 · page 38 of 40
Life — February 4, 1926 — page 38: what you’re looking at
What you’re looking at
This page mixes advertising with satirical content typical of Life magazine's format. **Main Advertisement:** A Bayer Aspirin ad emphasizes brand loyalty ("Say 'BAYER ASPIRIN' and INSIST!"), promising safety and medical endorsement—reflecting early 20th-century pharmaceutical marketing before strict FDA regulations. **Poem "Millennium":** A sarcastic commentary on idealistic visions of future peace. While imagining a world without strife, the speaker's real concern is mundane: "I won't have to get up in the morning!" This satirizes how grand philosophical hopes often mask petty personal desires. **"Duty Is Duty":** A brief comic dialogue about inviting guests to dinner, suggesting social obligation conflicts with practicality (Florida's lack of appeal as a destination). **Subscription Offer:** Life promotes special themed issues (Working Girls, Radio, Easter, St. Patrick's, Travel numbers) with notable cover artists, encouraging dollar subscriptions for ten weeks of "unalloyed laughter." The page reflects Life's blend of consumer culture, gentle social satire, and lighthearted entertainment.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Millennium >) i enrumne Sixe Jay when man to man I~N. Will say, “I am thy brother"; R Draise the day when different creeds WAX eo Will merge with one another ; = Nait the time when through the world All hate shall die a \S But / await the day when I ; } Wo t up in the morning! Oh, there will come a day when there \ J, Will be an end to strife: a o When 1 sal peace shall put When men shall have no cause to fight, ee ” roel eu ; SAY “BAYER ASPIRIN” and INSIST! v Proved safe by millions and prescribed by physicians for Duty Is Duty Headache Neuralgia Colds Lumbago Mus. Juces ult ny 1 fe vit isGur Pain Toothache Neuritis Rheumatism div s: Yes indeed. When do | Accept only ‘Bayer’? package ve se it would be impossible fo: which contains proven directions. them to come ? Handy “Bayer” boxes of 12 tablets a Also bottles of 24 and 100—Druggis Be it ever so humbug there's no place Aspirin is the trade mark of Bayer Manufacture of Monoaceticacidester of Salicylicacid ike Florida — } “Bid a Dollar— —a Dollar Bid!” AND YOU WIN ten weeks of unalloved lat ghter, ten super-issues of Lire, ten perfect examples of the Bigger and Better things that Lire now has in store for Jou. Your dollar subscription, entered now, will 1 you the following Special Numbers | Heh. 1]—WORKING GIRLS March IS— TROPICAL NUMBER a cover by NUMBER, just. so much ter and. interior by Li y F's mal printed sunshine, with a rare cover by Covarrubias and womer Obey That Impulse By the Year, $5.00 (Canadian, $5.80; Foreign, $6.69) March 4—RADIO NUMBER tpril [—EASTER NUMBER. ff; > al aaa eae i — . try this on your rece our annual tribute to Spring, 1 set. The cover is by with a magnificent cover by ] LIFE | Howard. Charles Dana Gibson | 598 Madison Ave, New York, N.Y Please send me LIFE for ten weeks, for which T | | March 11—Our Annual | enclose One Dollar (Canadia, $1.20; Foreign, $1.40) | ST. PATRICK'S NUMBER tpril S-TRAVEL NUM- | | it's evergreer a BER—all for the nomads, | propriate cover by Fred with another John Held — | Cooper cover de luxe. | | ~ BUH TERWINAL PRINTING CORPORATION, BROOKLYA. NEW YORE : A comicbooks.¢om Ht