Life, 1925-06-18 · page 1 of 43
Life — June 18, 1925 — page 1: what you’re looking at
What you’re looking at
# "Life" Magazine Cover - "Match Play" This is a 1925 *Life* magazine cover depicting a romantic/flirtatious scene between a man and woman on a golf course. The title "Match Play" is a golf pun—a match play tournament is a common golf competition format, but here it's used to suggest romantic "matching" or pairing. The image satirizes the 1920s "modern woman" and changing social customs. The woman's short skirt, bobbed hair, and direct interaction with the man reflect Jazz Age anxieties about female liberation and evolving dating conventions. The golf setting underscores women's increasing participation in recreational activities previously dominated by men. The library stamp dates it June 15, 1925, placing it during peak "Roaring Twenties" cultural upheaval.