Life, 1925-05-14 · page 36 of 40
Life — May 14, 1925 — page 36: what you’re looking at
What you’re looking at
This is primarily an **advertising page**, not satirical content. It contains four distinct product advertisements from circa 1924: 1. **E.Z. Garters** — elastic leg garters marketed as comfortable and durable ("stay up 'till you take them off") 2. **Van Heusen Collars** — dress shirt collars advertised as wrinkle-resistant, made from single-piece fabric requiring no starch 3. **Pennsylvania Lawn Mowers** — featuring "Staytite" handles, marketed as self-sharpening and low-maintenance 4. **Cunard Shipping Line** — promoting transatlantic passenger service to Europe, boasting they carried over 203,000 passengers in 1924, "the largest number carried by any line" The page reflects 1920s consumer culture: practical men's clothing, lawn care equipment, and luxury travel. No political satire is present—these are straightforward commercial advertisements typical of *Life* magazine's revenue model during this era.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
THE ORIGINAL wide GARTER a E. Z.’s are more than mere garters—they are com- fort and health,insurance. You're bound to like them—comfortable, trim—they stay up ‘till you take them off with your socks. Change to a pair today and insist on E. Z.’s, the original and genuine wide webs. soe kate oo : res se a collar of pleasingly smart pro- 0 "t them, nd his ni tnd Weil sxe peu are sunglieds” Fer lao eneamertae tree portions. Made of just one single 14 inches, order “Tere size. Single or double grip. piece of smooth, strong, multi-ply Made solely by fabric. It cannot wilt. Nothing The Thos. P. Taylor Co., Bridgeport, Conn. sewed together—no need for Originators of the Wide Web Idea starch. The loom has woven the fold in, woven a faultless curve in, woven comfort and smartness in. 12 VAN HEUSEN STYLES~50 CENTS QYAN HEUSEN Ov Worlds Smartest COLLAR PHILLIPSJONES, Q NEWTORK CITY Travelled via Cunard Toke you lawn in go0d = tien “Auring 1924- again the largest dition you need a good lawn- number carried any line or —the b he | teed group of lines on the Atlantic A PENNSYLVANIA Quality Lawn Mower will do clean-cut work year By Popular Verdict — after yeas noe just when ies new— without the expense of sharpening or tepaits. The tool steel knife THERE IS NO BETTER WAY! ord blades are self sharpening. You can _identify any PENNSYL- VANIA Quality Mower by the new Literature, schedules STAYTITE Handle—“The Mark ot and other informa- a Good Mower.” othiitte tion on request At Hardware and Seed Stores Handle } ; Send for booklet tdgnuttes \\ “Going to Europe “How to Have a Fine Lawn” oak, “= ANCHOR t= RL, is only half the pleesure— PENNSYLVANIA LAWN (MOWER WORKS ‘ The other hal} is . 1625 North Zid (Street, Philadelphia a 4 z going on @ Cunerder. PENNSYLVANIA LAWN MOWERS comicbooks.com