Life, 1925-03-26 · page 4 of 37
Life — March 26, 1925 — page 4: what you’re looking at
What you’re looking at
This page is primarily **advertising, not satire or political commentary**. It promotes the Mimeograph machine, a document reproduction device manufactured by the A.B. Dick Company of Chicago. The ad uses a framing device called "The Salesman Who Comes to You," suggesting a sales representative will visit to demonstrate the machine's practical benefits: duplicating form letters, bulletins, drawings, charts, and plans quickly and inexpensively. The copy also touts an improvement—new Mimeotype stencil sheets requiring no moistening. The decorative oval frame with ornamental side elements is typical of early 20th-century advertising design. There is no political satire or cartoon humor present—this is straightforward product promotion appearing in *Life* magazine's pages.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
THE SALESMAN WHO comes to you from us, with the interesting story of the real help which the Mimeo- graph may render you, is entitled to your thoughtful consideration. He has something to say that’s worth the hearing. Or if you prefer, we’ll send our booklet “W-3,” showing exactly how the Mimeograph quickly dupli- cates all kinds of form letters, bulletins, blanks, even drawings, charts, plans, etc., in quantities, at small cost. Also you'll be interested in marked improvement made by the new Mimeotype sten- cil sheets, which are used without moistening. Write A. B. Dick Company, Chicago, and learn how money and time can be saved for you by the MIMEOGRAPH comicbooks.com