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Life, 1925-03-05 · page 5 of 36

Life — March 5, 1925 — page 5: what you’re looking at

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Life — March 5, 1925 — page 5: Life, 1925-03-05

What you’re looking at

This page contains **social satire and humor pieces** rather than political cartoons. The content mocks upper-class feminine consumerism and gender relations: **"The Feminine Lure"** ridicules women's expensive beauty routines—detailed costs for bath salts, soaps, and powders totaling hundreds of dollars—while a man remains indifferent ("could hardly drag his eyes"). **"The Reason Why"** presents contrasting lists of liked versus hated traits, suggesting relationship frustrations based on personality clashes. **"Isn't That Enough?"** jokes about divorce proceedings. **The main illustration** depicts a group of travelers (possibly soldiers or workers) on a country road. The caption about "no father or mother" suggests commentary on orphans or displaced persons, though the specific historical context remains **unclear**. The page reflects early 20th-century anxieties about wealth, marriage, and social mobility.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

The Feminine Lure [8t° the tepid water of her bath went delicately scented water softener ($1.50) and bath salts ($2.25). The soap ($1.25) was even more subtie in its suggestion, and the bath dusting powder ($3,00) an equal to it. We hesitate to record what was put upon her face, but it included a van- ng cream ($2.00), a toilet water ($5.25), and a powder ) which was carefully chosen from among ten shades. cy prompts us to pass over the details of her costume, her slippers, her stockings and her frock, her marcel ahd her manicure, but her final gesture was to catch up a filmy mouchoir from its scented (1 oz. $10.00) nest. She was ready to be taken to dinner. Yet at dinner her escort could hardly drag his eyes from a little baggage at the next table who had likewise equipped herself...va the five-and-ten-cent store. HLW.H. Isn’t That Enough ? PRUE: Her lawyer tells her she hasn't grounds for divorce. Sve: What nonsense! She has a husband, hasn't she? ZT e The Reason Why I like my friends: HEIR determination Their lavish generosity Their high ambitions Their charming politeness Their impulsiveness Their partiality to friends Their ability I hate my enemies: Their stubbornness Their ostentatious charity Their inordinate self-seeking Their detestable hypocrisy Their rashness Their partiality to friends Their ability W. L. Werner. Disconcerting ELEN: Won't you go with me to our Literary Im- provement class to-morrow? Mance: Well, dearie, to be frank with you, I'm just dying to go, but I'm frightened to death some one will ask me a rhetorical question. N ECESSITY, we are informed, is the mother of Inven- tion. Surely, Luxury must be its flapper daughter. Bobby: so Y°U HAVE NO PATHER OR MOTHER. THEN WHO TAKES CARE OF YOU? Jacky: A BIG TWENTY-STORY BANK DOWN TOWN, comicbooks.com