Life, 1925-01-01 · page 4 of 37
Life — January 1, 1925 — page 4: what you’re looking at
What you’re looking at
This page is **primarily an advertisement**, not a political cartoon. It promotes the Mimeograph, a document reproduction machine manufactured by the A.B. Dick Company of Chicago. The advertisement highlights the Mimeograph as a practical office technology for the early 20th century, emphasizing its ability to produce numerous copies of typed or hand-drawn documents (letters, bulletins, diagrams) quickly and inexpensively. The decorative ornamental elements flanking the central product image are typical of period advertising design rather than satirical commentary. The mention of "the new Mimeotype stencil sheet, used without moistening" indicates this is promoting a technological improvement—likely a significant convenience feature for contemporary office workers. This represents commercial rather than editorial content.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
THE MIMEOGRAPH provides a better way of doing important jobs in offices and factories and schools. As a compact, private printing plant it is geared to the strenuous day’s requirements, and in a simple way it rapidly reproduces by the thousands splendidly printed copies of originals, which may be typewritten or drawn with a stylus, such as Form Letters, Bulletins, Diagrams or kindred matter—and at a low cost. Sizes of Mimeographs to suit requirements, and at proportionate prices. Interesting illustrated booklet will be sent on request. And now the new Mimeotype stencil sheet, used without moistening, places the Mimeo- graph process another long step in advance. A. B. DICK COMPANY, CHICAGO comicbooks.com