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Life, 1924-12-11 · page 24 of 36

Life — December 11, 1924 — page 24: what you’re looking at

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Life — December 11, 1924 — page 24: Life, 1924-12-11

What you’re looking at

This page from *Life* (December 1924) features a title-contest promotion around an untitled cartoon showing well-dressed adults in animated conversation—apparently arguing or debating something. The contest offers $1,000 in prizes for readers to submit clever titles for the cartoon, with entries due December 20, 1924. The page also includes two humorous short pieces: "Eureka!" depicts someone's desperate mental struggle that turns out to be searching for a crossword puzzle word in alphabet soup—a parody of dramatic escape narratives. Below that, "Mnemonics" offers a light verse about remembering an elephant named Addison Sims, followed by a brief joke: a theorist asks "After the automobile, what?" and his wife answers "Dust!"—satirizing the rapid technological change and accompanying pollution of the 1920s. The content reflects *Life*'s style as a satirical magazine mixing visual humor with wordplay.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

This Picture Has No Title $1,000.00 in Prizes to the Winners of this Title Contest For the best titles to this cartoon, Lire will award prizes as follows: First Prize Seconp Priz Tuirp Prize........ $150 Fourti Prize...... $50 CONDITIONS BY “best” is understood that title which most cleverly and briefly de- scribes the picture reproduced above. The Contest is now open and open to everybody, whether subscribers for Lire or not, and will close at this office at noon on Saturday, December 20, 1924. Titles will be judged by three mem- bers of Lire’s Editorial Staff, and their cecision will be final. Titles may be original, or may be a quotation from some well-known author, and should not exceed twenty words each, Contestants may send in more than one title, but not more than ten in one envelope. Should two or more persons submit the title selected as best, second best, Help! ITH a little over a week to go, the Judges of Lire’s Picture Title Contest are being fed oxygen that they may breast the final, frantic flow of answers. Fresh thousands arrive with each new mail. Don't let that worry you. Get your latest ideas for the winning title in NOW. The whistle doesn’t blow until Satur- day noon, December 20, but remem- ber, all answers must be IN THE orrice at that time to be eligible. ete, each will be awarded the full nount of the prize tied for. The final award will be announced as carly as possible after the close of the Contest (allowing for completion of the final reading). Checks will be sent simultaneously with the announce- ment of the award. The members of Lire’s Staff, of course, are not permitted to compete. All titles should be addressed to Lire’s Picture Title Contest, 598 Madison Avenue, New York, N. Y. Envelopes should contain nothing but the compet- ing titles, typewritten or very plainly written, using one side of paper only, with the name and address of the sender on each sheet. The Kid: CUT OUT THAT RACKET! Eureka! Sse =P was impossible as he lay thinking, searching the remotest corners of his brain for a possible clue to an escape. Yet he knew that he could hardly hope for one, for every outlet had been tried, not once but many times. Hours seemed centuries. Dawn found him still in the grip of that intangible something. His energy spent, he was fighting within himself What was the use of paddling, then sinking? It might go on forever, the mystery unsolved. Yield? After fight- ing so long? Hang on! A peep of light! Escape at last! But it faded and failed even as those be- fore had faded and failed. Drowsily he raised himself. He walked, but it walked with him . . . faster! It dogged him like a shadow. He was reaching the limit of his endurance; it couldn't go on. Taking his knife in hand, he decided to cease trying. He was conquered, beaten. Hold on! My God! Could it be true? Yes! Success was his. He was conqueror, not conquered. There it was, leisurely riding the’ waves created by the nervous stirring of the knife in the alphabet soup—the missing word of the crossword puzzle! Tom J. Geraghty, Jr. Mnemonics AID an elephant, all of a pet, “Of course I remember we've met; You're Addison Sims, A sight for sore glims— Can an elephant ever forget?” 'HEORIST: After the automobile what? His Wire (brightly): Dust! I THINK I'VE GOT HAVANA, comicbooks.com