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Life, 1924-12-04 · page 63 of 72

Life — December 4, 1924 — page 63: what you’re looking at

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Life — December 4, 1924 — page 63: Life, 1924-12-04

What you’re looking at

This page is primarily **advertising and book promotion**, not political satire. The left column advertises Christmas gift books from publisher Little, Brown & Company, featuring titles like Mary Johnston's *The Slave Ship* and Arthur Conan Doyle's memoirs—typical early 20th-century literary fare. The dominant right side is a **Waterman's fountain pen advertisement**. There is no cartoon or political commentary. The ad uses decorative flourishes (an evergreen wreath, two ornate pens) to market fountain pens as ideal Christmas gifts, emphasizing quality ("14-carat gold, iridium-tipped") and prestige ("recognized as the pen of all pens"). This reflects the era's commercial publishing landscape: Life magazine subsidized its satirical content through premium advertisements aimed at educated, affluent readers who purchased quality goods and literature.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Books from Beacon Hill for Christmas Gifts THE SLAVE SHIP By Mary Johnston The finest novel by America’s leading historical The finest novel tn AGoiociat Wirpints ‘und the Cghteenth-century slave trade—especially the trans- porting of the negroes to America. $2.00. THE PASSIONATE QUEST By E. Phillips Oppenheim An engrossing novel of present-day London, in which this famous novelist, for once, makes the central figure, instead of a man, a girl who craves happiness, THE SHOW OFF. A Novel By William Almon Wolff From if of the same name by George Kelly ordinary novelization of a popular play, but s, realistic, well-written novel that shows | American life as it is, a biting satire that is full of humor and patbos. $2.00. TO-MORROW AND TO-MORROW By Stephen McKenna A realistic, vital story of post-war England and par- ticularly of its inner political circles, in which some of the famous characters of ‘Sonia’ make their last pearance. $2.00. LIONS ’N’ TIGERS ‘N’ EVERYTHING By Courtney Ryley Cooper A book for all the members of the family, about the habite and peychology of the animals behind the gilded cages of the circus menagerie, by the aut hor of “Under the Big Top.” Third Printing. $2.00. LOW BRIDGE AND PUNK PUNGS By Sam Hellman \ riotously funny book by America's newest popular humorist, with characteristic illustrations by Tony Sai Any one who has ever played bridge or mah jones will relish it hugely. $1.28. MEMORIES AND ADVENTURES By Sir Arthur Conan Doyle The fascinating life story of the creator of Sherlock Holmes, which Arthur Bartlett Maurice, famous critic, calls “One of the most stimulating books of the decade.” $4.50. CLYDE FITCH AND HIS LETTERS By Montrose J. Moses and Virginia Gerson The correspondence, with the actors, managers and men of letters of his period, of America’s most dis- tinguished playwright. With illustrations and fac- simile letters $4.00. THE TRUTH AT LAST By Sir Charles Hawtrey Amusing, frankly self-revealing memoirs of a famous English actor, well remembered in America for his tours in “A Message from Mars” and “ Man from Blankley’s.” Edited, with an introduc. tion, by W, Somerset Maugham. $5.00 SIXTY YEARS OF AMERICAN HUMOR Edited by Joseph Lewis French A prose anthology containing selections from the best humorous writers of the past sixty years, from Artemus Ward to Sam Hellman. Nearly all the selections are humorous short stories. $2.50. These books are for sale at all booksellers LITTLE, BROWN & COMPANY “Publishers, 34 Beacon Street, Boston Whether you say “Merry Christmas” with a letter or a present, say it with a Waterman's—a pen that writes a perfect letter and makes a perfect gift. Wi Fo we, you give a Waterman's there is no doubt about the value or acceptability of the gift. For forty years Waterman's has been Tecognized as the pen of all pens. Dirrerent sized holders for different sized hands; different pen points for different styles of writing. May be had from $2.50 to $50, de- pending upon size and decoration. Every pen is as perfect as a pen can be made. Every pen point is 14-carat gold, iridium-tipped, to last a lifetime. Every holder is made of pate rubber. Every Waterman's is made with a pat- ented spoonfeed that controls the ink and in- sures an even and constant flow. Moots illustrated are made with our special feature, gold flexible lip-band. Holders red, mottled and black. Sell for $4.00, $5.50 and $6.50, according to size. Asx your merchant to show you a Waterman's. Look for this show-card and Waterman's pens on display in merchants’ windows. 50,000 reliable merchants sell them. SER Stermany $5.50 Pens Actual Size I9I BROADWAY, NEW YORK CHICAGO BOSTON 8A.4 FRANCISCO MONTREAL comicbooks.com