Life, 1924-11-20 · page 30 of 40
Life — November 20, 1924 — page 30: what you’re looking at
What you’re looking at
This page mixes short satirical quips with advertisements. The humor relies on period-specific references: **"Out To-day—American Mercury"** mocks Reverend Fosdick's criticism of America by suggesting people skip expensive European trips if they're already disgusted with the U.S. **The lodge dinner joke** ridicules Douglas Fairbanks' idealizing influence—contrasting his glamorous image with an ordinary drunk man imagining a doormat is magic. **The "Shaws" pun** exploits accents: asking about "the Shaws" (people) but receiving "a beer" (homophonic mishearing). **The military exchange** jokes that taking an order for supplies is equivalent to conquering Bunker Hill—deflating military glory through grocery-store mundanity. Other snippets satirize Irish soldiers, absentminded behavior, and commercialism. The **Wetzel tailors advertisement** occupies significant space, typical of Life's revenue model blending satire with luxury advertising targeting affluent readers.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
SA SESS, AN, NL Out To-day—American Mercury! The Rev. Dr. Harry Emerson Fosdick: says he doesn't sce how anybody can zo to Europe without being disgusted at the United States, Some of us save passage’ money. —F. P. A, in New York World. Happiness Must Be Earned A critic is urging us all to emulate Douglas rbanks, but we think the gentleman who sat on the doormat after a lodge dinner and told the policeman it was a magic carpet was a little too imag- inative.—Punch. “Do you know the Shaws?” “What Shaws?” “Thanks! Mine's a beer!" —Pearson's Weekly (London). Warter AND VLE Wartke: Has your order been taken? Yes, and so has Bunker Hill. Missouri Sh ultaneously in the United je registered in U, Parca Office countrie numbers. ostal Union, $1.60 a sear; to Canada, pot be supplied. The text and illustrations in Lire are copyrighted. in Great Br Lone, Londor For Reprint Rig Rolls House, Breams Buildings, 1 Wetzel Enrabtishad 1874 Qand 4 E Forty: Fourth Street NEW YORK ETZEL are tailors for men desiring to be groomed correctly in every detail—it has ever been their privilege to serve a distinguished clientele. 1s. were BET SUE"S GONE OUT TO GET NERSELP A HAT!” —Roussau, in Le Rire (Paris). I postage to foreign 80 cents. Back Mental Resources Inism Free State C.O. (visiting on out-of-the-way post): Anny complaints? SBE wr Lizutenant 1x Cuarce: It’s terrible lonesome and dull, Casey—I mean Gin. eral! C.O. (with severity): Sure, and have ye no mental resources? Can't ye smoke a cigar or drink porter or potheen? —London Morning Post. From a Russian Prison Soviet Guarp (to prisoner, a former lumber agent): Yes, you are condemned to death, Have you any last wish? Prisoner: It would delight me if my firm were allowed to furnish the gal- lows. Sdndags-Nisse (Stockholm), Abstraction Uncle Hans was terribly absent- minded. One evening he sat knocking out his pipe, and presently was heard to exclaim: “Come in!” —Karikaturen (Christiania). AN ABUNDANCE OF GOODS Sometimes you sce a man who looks to his father for support until his chil dren are old enough to take care of him. —Country Gentleman, "s London Office, Rolls H Canadian distributor, The Amer |. James Street, Montreal, Canada, No contributions will be returned unless accompanied by stamped addressed envelope. Lire docs not hold itself responsible for the loss tion-return cf unsolicited contributions. Notice of change of address should reach this offce two weeks f to the date of sssue to be affected. ade supplied from L gs. London. The for fn id 7 News Company, Tea, 386-388 Breams, Bi AMERICAS MOST INTERESTING CITY MST ENVIBLE. located at Lee Circle and St. Charles Avenue—New Orleans’ principal residential avenue—completely remodeled—garage service in connection. RACING—GOLF all the year round —MARDI GRAS. A city of romance and charm entirely distinctive among American cities, JkeROOSEVELT inthe heart of the Theatre, Shopping and Financial centers—A’ hotel in point of service unmatched in the south. These hotels under personal Supervision of MA. ARTHUR BENAGLIA, formerly Gea. ways New Orleans Newest and Finest Hotels comicbooks.com