Life, 1924-09-18 · page 23 of 36
Life — September 18, 1924 — page 23: what you’re looking at
What you’re looking at
**Top cartoon** ("The Morning After"): Depicts businessmen at a "Moron Club" cynically celebrating crop failures—Canadian wheat, Russian drought, sugar-beet shortage—because scarcity drives up prices, benefiting them financially while consumers suffer. The satire targets profiteering and indifference to ordinary people's hardship. References to "La Follette" (likely Senator Robert La Follette, a Progressive) and "oil well" suggest contemporary political/economic debates about corporate greed versus populist interests. **"The Business Primer"**: Light verse mocking tired businessmen exhausted by entertainment and office routines, and absurdly dysfunctional office buzzers that summon the wrong person. **"Irreconcilable"**: A brief joke about a couple disagreeing over cigarette tip colors—trivial marital discord played for laughs. **"The Fine Art of Repartee"**: A seaside scene where witty verbal sparring occurs (full joke unclear from visible text). Overall, the page satirizes business culture, consumer indifference, and social absurdities of the era.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
THE MORNING AFTER “WHO SAID TWO HEADS ARE BETTER THAN ONE?” Overheard at the Moron Club | ese it great news about the failure of the Canadian wheat crop, and the rought in Russia? Guess our farmers il change their minds about voting or that Bolshevik, La Follette, when ey see the price of wheat going up.” “Sure, and the sugar-beet crop in ia and some other sections is a will pay vu people urtial failure, so more for their sugar. Everybody, ex- cept a hundred million consumers, is glad to see prices go up. Now we'll have a boom that'll make the voters forget there ever was an oil well.” W. G. woman when she writes a check draws on her imagination. <eurt, a. T° x 3 fe THE FINE ART OF REPARTEE N’ L SEZ TO HIM, ‘HE'S AT least KIND 21 The Business Primer I Tue Tir-eo Bus-t-ness Man HE Tir-ed Bus-i-ness Man ob-serve, A rest-ing of his op-tic nerve; at makes him tir-ed? should you ask, To an-swer would be quite a task: The show per-haps, the jokes he hears, The cast with naught a-hove the cars; If he could pass all of these by, He might be gay as you or IL. I Tue Pusu But-tox Be-hold, I pray, this lit-tle thing, Used for to make a buz-zer ring All lost would be ex-ec-u-tives, ith-out the ser-vice that it gives; When “Of-fice Boy” you press it for, The Typ-ist comes in through the door, And when for “Typ-ist” you would call, It's odd, but no one comes at all! OM, e dr. Irreconcilable THEL: So you've fallen out with Philip Betu: Yes: color for our cigarette tips. we couldn't agree on a 2 SEZ TO ME, ‘WOT'S THE PRINCE OF WALES TO you, DEARIE MANLY’—'N’ HE SHUT UP LIKE A CLAM.” comicbooks.com