Life, 1924-04-24 · page 34 of 36
Life — April 24, 1924 — page 34: what you’re looking at
What you’re looking at
This page contains **primarily advertisements and literary promotion**, not political satire. The main cartoon is a **No-Nic-O-Tine Cigars advertisement** featuring a devil-like figure being expelled from a cigar. The ad's satire targets contemporary health concerns: it mocks the "Cut out smoking!" public health messaging of the era by proposing a solution—nicotine-free cigars—allowing men to "smoke as much as you like" without the drug's harmful effects. The joke assumes readers recognize nicotine as the dangerous component while flavor/aroma provide enjoyment. The page also advertises **The Biltmore Hotel** (luxury venue in NYC), a **biography of President Woodrow Wilson** by Josephus Daniels, and dental hygiene products. A brief **"April" poem** celebrates spring's arrival. The satirical elements are minimal—mainly the cigar ad's ironic position that smokers can indulge guilt-free with this product. The overall page reflects 1920s-era advertising and concerns about tobacco health effects.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
, NEW YORK Y i A Ws C1G 1 in the Palm Room Smoke As Much As You Like Men! Dancing in Here’s a New Supermild Cigar With the Harm Removed the Supper “Room “Cort eutamoking!” “Cut down smoking!” Every man has had this ice dinned into his ears. Now we tell you, “smoke as much as you ‘ P . like and as often as you like, but smoke a cigar of the finest quality JOHN McE. BOWMAN imported tobacco from which the harm in smoking, the nicotine, has President been removed After twenty-five years ot cigar manufacture, we have discovered the only process by which nicotine can be extracted from tobacco without the use of chemicals, and still without impairing the aromatic fragrance and the complete satisfaction in every puff which makes a good man’s favorite companion Right now let's settle a question in your mind. Nicotine adds nothing to the enjoyment of cigar smoking. It's a negative quantity, Nicotine by is an odorless, obnoxious drug with only harmful effects. Dizziness, Front of the Public Librar jumpy nerves, depression, those are the effects of nicotine; not comfort, i solace and relaxation. Anp this afternoon we'll visit the What makes the enjoyment in smoking is indescribable, but the flavor, Aquarium in Central Park.” fragrance and aroma are largely accountable for the satisfaction found i sid fae haart Hd I know a certain restaurant—hut you mustn't tell a soul—where they don't An Imported Tobacco Cigar sell any liqu No-Nic-0.Tine Cigars are made of the finest quality imported tobacco, Yes, this is the Pennsylvania Sta full Havena filled with the choicest Sumatra wrappers properly oged " The ( Cc and mellowed. No cigar selling for less than two for a quartercancom- tion. ne id Cen pare with them in quality and flavor, and no cigar on the market can teenth Street equal their mildness, obtained by removing the nicotine. pel . . Send now for a trial box of ten of these fragrant, mellow cigars which The automatic telephones make such you can smoke incessantly without harm to your health or vitality wonderful toys; The children amuse Only by selling them direct to you, can we make this price offer of ten 4 super amokes for e dollar. themselves all day inventing numbers If you don’t think a No-Nic-O-Tine Cigar livesup to what we say about and calling up on thems’ it, return the remainder of the box and your money will be refunded. ‘i Tt Ns here goes the red light. That Send in your order today and revolutionize your smoke habits—not less . smoking, but more. $1.00 for trial box of ten cigars. means there's a crime b committed somewhere LINCOLN & ULMER Oh, look! There's a new colored Suite 502-504 132 West 43rd St., New York City taxicab. It’s yellow.” April “(Made America a new and enlarged influence in the Sprine hath opened wide her gate destiny of mankind.” —PRESIDENT COOLIDGE Some one—some one’s coming Nesting birds are all elate; I ded buds expectant wait ; Up the hill and down the glade Through the shine and thro ; By JOSEPHUS DANIELS Secretary of the Navy During the Eight Years shade— | Of the Wilson Administration. Never was so fair a maid— THE TRUE STORY OF WOODROW WILSON , April—April’s coming ! him end knew him. Lam familia be of the Constant? No—that's Ap 3 rn ‘surroundings, en Cloud and gracious shining Woodro: Mood of March and mirth of May hast Ris fe meant Grzpor tare Meet to make an April day, Smi r 1s At All Booksellers Publishers THE JOHN C. WINSTON COMPANY Philadelphia April's com April's here =— = — Clean the back teeth. The large end tuft cleans even the backs of the back teeth. She's the hoyden of the year. Lip gh and eye a-tear— Showering and shining Wr struction or eh or model for personal opinion. RLEN, ed Patent Lawyer, 197-8 Som"! Bank Bid'g.. directly across Patent Omce, Washington, D.C. comicbooks.com