Life, 1924-04-17 · page 5 of 40
Life — April 17, 1924 — page 5: what you’re looking at
What you’re looking at
This page is **primarily a product advertisement**, not satire or political commentary. It advertises the Wahl All-Metal Pen, manufactured by the Wahl Company of Chicago (with a Canadian factory in Toronto). The illustration shows a peacock perched on an oversized fountain pen—a visual metaphor for elegance and display. The peacock symbolizes beauty and pride, connecting to the ad's headline: "Beauty as well as fine writing qualities." The advertisement emphasizes the pen's durability, superior ink capacity, and professional appearance suitable for businessmen and executives. The pricing ($4-$10) and availability ("at all dealers") suggest a mid-range luxury product from the early-to-mid twentieth century. There is no political satire present—this is straightforward commercial marketing.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
*Wahl All-Metal Pen Gold-filled or silver. Atall dealers $4. to $10. ‘Wuat Mave THE Want Merat Pen possiBte The ink in the self-filling fountain pen is held in a rub- ber sac within the barrel. So it is no longer necessary to use a material for the barrel that in the ink will not eat away. The Wahl metal construc- tion gives greater strength, greater ink capacity, and the beauty which is found only in engraved gold or silver. WE MAKE OUR O' Beauty as well as fine writing qualities THe Wahl metal pen, with finer writing qualities, has the beauty also that everyone prefers in personal articles. Carried in the pocket of the big ex- ecutive, the banker, or the professional man, it looks its part. And taken in hand to dash off a signature, it suits perform- ance to appearance. Good balance gives hand comfort, and a perfect point assures smooth, clean-cut writing. The all-metal construction results in greater durability. Drop the Wahl ¢ itin your pocket, subject it to use —it does not break. And the metal barrel, larger in bore than a hard rubber barrel, holds more ink. You will like the Wahl Pen for its appearance, you will its writing ease, and you will t ased to find that it is made in de tly match- ing your Wahl Eversharp Pencil The Wahl Pen is the modern pen— look it up at your dealer's, Made in U. S. A. by THE WAHL COMPANY, Cuicaco Canadian Factory, THE WAHL COMPANY, Lrv., Toronto Manufacturers of the Wahl Eversharp and the Wahl All-Metal Fountain Pen WAHL PEN comicbooks.com