Life, 1924-01-03 · page 30 of 36
Life — January 3, 1924 — page 30: what you’re looking at
What you’re looking at
This page is primarily **advertising** with some brief humorous anecdotes ("Our Foolish Contemporaries" section). The main cartoon/advertisement features **Williams Shaving Cream**, showing a frustrated man unable to locate a lost cap—a relatable domestic joke about the era's tube closures popping off. **Hair-Groom** dominates the right side, advertising a pomade/combing cream. The product pitch emphasizes that it keeps hair "combed, glossy" all day and works on "even stubborn, unruly or shampooed hair"—appealing to men wanting a polished appearance for "business and on social occasions." The warning against "greasy, harmful imitations" suggests competing products existed. The anecdotes mock everyday situations: cotton market uncertainty, a golfer's embarrassment, and marital discord. These brief humor pieces were typical of Life's satirical style. **Fisk Tires** and **American Express** travel advertisements fill remaining space, targeting affluent readers with leisure travel and automotive interests typical of 1920s Life readership. The page reflects early 20th-century male grooming standards and consumer culture.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
LIFE - SShrphPORAGEY Hair Stays : Combed, Glossy NA. Ff we SS IN et Millions Use It — Few Cents Always a Gamble ys that one out of seven uncertainty of the e¢ Mustrated b the fe fies marri es ends in separation, when he was shaving he said seven : B out of seven ordinary tubes geta “" slovieg ‘@ voll of ? ys Jar at Drugstore divorce from their caps, father looks See here, Sam, Ab's been on de Boalvl funny when he hunts for his lost lis mornin shut the door tight so you can’t hear me not finding the cap. Pathetic Diffidence HAIR All Jazzed Up GROOM EG. Us ear Ore Your husband is suffering.” said the KeepsHair Combed Even stubborn, unruly or | hair stays combed all day it like. “Hair-Groo ping cream which ll-groomed effect to your ampooed uny style touch to good dress nd on social occasions. s greaseless; also helps grow thick, heavy, lustrous hair. Be- ware of greasy, harmful imitations. The. Odd Egg lx. These Booklets Will help you plan your own. O/ Independent Tours to EUROPE The FAR EAST SOUTH AMERICA Up to date. Where to go. i comicbooks.com