Life, 1923-04-19 · page 35 of 36
Life — April 19, 1923 — page 35: what you’re looking at
What you’re looking at
This page combines two advertisements: **U-ALL-NO After Dinner Mint** (lower left): A straightforward product ad for peppermint candies in tin packages, emphasizing their freshness and appeal as both after-dinner treats and palate cleansers. **Hawaii Tourism Advertisement** (right side and top): A travel promotion encouraging American summer vacations to Hawaii, highlighting romantic imagery (South Seas setting, Waikiki surf, volcanic sites like Madame Pele) and practical details (cost under $350 for round-trip, departure ports from West Coast cities, good hotels). **The silhouetted figures** (top image) appear to be theatrical or cinematic—likely evoking the exotic, romantic atmosphere Hawaii marketing of the era promoted to mainlanders. There is **no political satire** on this page. This is a commercial advertising spread typical of early 20th-century *Life* magazine, which balanced satirical content with paid advertisements. The messaging reflects period attitudes toward Hawaii as an exotic leisure destination for affluent Americans.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Can’t you vision the unusual delight of a romantic South Sea setting of the Hawaiian Islan thrill of swift rides through scudding spray on the «<queen’” surf at Waikiki?—that unforgettable glimpse into the fi throat of Madame Pele, goddess of fire at K ERE they are—tantalizing, delicious bits of living volcano? flavory sweetness. TI ind of confection that Hawaii is deliciously cool in summer. Ste: never bores you, that delights your palate even when winds, streaming south from the Arctic, bathe those cl you think it is jaded. Topping off a dinner to the lands perpetually in a crisp breeze that gives a clir ceday. taste—yet an appetizer at any other time continual springtime. Exotic bloom of great trees and flow- i ering plants is at its best in summer, and all outdoor sports— In 10- and 25-cent tin packages to preserve the fresh- 4 Fs = i eee ness of the peppermint. If your dealer hasn’t them, golfing, tennis, tramping, motoring, deep-sea fishing, swim- send to us. ming—invite your zestful enjoyment. MANUFACTURING CO. OF AMERICA PHILADELPHIA, U.S. A. U-ALcLe-NO- SRR MINT Why not spend your summer in this mid-Pacific Paradise? From any one of four Pacific ports you may sail in luxuriously appointed liners, making the trip one way in from four to eight days, or the round trip in three weeks, and at a total cost of not more than $350. Good hot and transportation on all islands, Ask your nearest railway, steamship, or other travel agency, or write direct. Direct sailings from Vancouver, B. C.; Seattle, Washington; San Fran: California; Los Angeles, California, HAWAIL TOURIST BUREAU or 814 Fort Si a 7 __Street___ illustrated booklet on HAWAIIgalso the latest issue of Tourfax, containing detailed infor- mation for | 534 Monadnock Bldg.,San Francisco comicbooks.com