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Life, 1923-01-18 · page 32 of 36

Life — January 18, 1923 — page 32: what you’re looking at

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Life — January 18, 1923 — page 32: Life, 1923-01-18

What you’re looking at

This page is primarily **advertisements for hotels and consumer products**, with one satirical piece titled "Jonesville Nights." The satire depicts how small-town American life has changed. A merchant describes how Jonesville residents—once satisfied with modest entertainments like Swiss bell-ringers—now demand nightly theatrical productions. The joke critiques the town's escalating desires: residents formerly bragged about staying out late to see *East Lynne*; now they circuit between multiple venues (Palace Theater, College Inn, Hotel New Trianon). Similarly, wives' homemade coffee has been replaced by appreciation for "writing fluid" served by continental waiters. The punchline suggests that constant entertainment and status-seeking have made locals so restless they escape to New York or Chicago just to sleep. The cartoon (labeled "Police Chief") is a brief joke about catching a criminal—the officer admits he found the "guiltiest-looking man" rather than actual evidence of guilt. The remaining content consists of hotel advertisements (**New Willard**, **The Biltmore**, **The Palace Hotel**, **Hamilton Hotel**) and product ads (**Apollinaris water**, **Balsam Pine Pillow**).

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

“LIFE - Jonesville Nights ~ HEN I started selling goods The to the Jonesville merchants years ago they called it a gay Telling Touch winter if they had a concert by the Swiss bell ringers; now they demand toa Perfect Party— a play every night with an original cast, and if a manager runs in a second company they take it up with the Chamber of Commerce. Abpollinaris “They used to take their wives “The Queen of Table Waters" home from ‘East Lynne’ at ten o’- y Ks clock and brag the next day about being out late; now they go from Always Appreciated b NEW WILLARD the New Palace Theater to the Col- : A Y WASHINGTON D.C. lege Inn and from the College Inn the Discerning and A Gapital Hotel in the Capital City to the Olympian Room of the Hotel . one ‘ - rs - ° New Trianon—that’s the old Smith Discriminating Guest. Tas New Willard isa step from House—and if they beat their sons the White House and as sym- y bolic of Washington as the Execu- or daughters home they worry for Apollinasis Agency Co., New York tive Mansion itself. fear they are getting old. The Soe fipecicen Aaeoes of dees Great men of six continents live “Eating at home has come to be there and dine in its restaurants. an occasion. These old boys used It is a thoroughly enjoyable hotel to brag about their wives’ coffee; —unpretentious, democratic, yet to-day they will drink writing fluid refined and efficiently managed. if it is poured by a South European Pennglvania Ave. and FSt., Washington, D. C. brigand with a soiled napkin over ree ea ee his arm. The old-fashioned fellow ‘ran! light, Managing Director a who kept an alpaca coat hanging on a nail in his office now has a dress suit parked behind the red gum door Eda Aegon St of his sanctum. aR O Nd rere yore em: “Jonesville nights have become so adel plies management. fevered that my customers look for- | NEW YORK ward to their trips to New York or Chicago so they can get some Tea in the Palm Room THE ONLY sleep.” McC. H. ; NATURAL BEAUTIFIER Dancing ALTH leep ona Genuine Adirondac : ii BALSAM PINE PILLOW POLICE cae So you got the in the Supper Room Soothiag—Refreshing—Invigorating guilty man, eh? 5. Aee XO0R DOCTOR New Memser oF Force (apologet- ze (16" x 11% . ically): N-no sir. But I got the how Ce veet see! guiltiest-looking man I could find. The. Gongs 0 be ala m January 8.—3 Golf Courses San Fanciseo’ ese ana Management of J. A. Sherrard Chinatown ~o WY. om, soar, Tova Barna eh Aves le Summer Hotel Preston, Beach Bluff, Max MADISON AVE., 43rd TO 44th STREETS, People come thousands of miles to Tue bearer of a smile finds it hear them, and to see the varied color- ful life of the largest and most fasci- nating Chinese Colony in America. It goes without saying that you'll see Chinatown when you cometo San Fran- cisco. And, equally as a matter of course, you'll want to stop at THE PALACE, where the hospitality of the West finds its most finished expression. negotiable and worth its face value. In San Francisco Its The Palace THE PALACE HOTEL To the great embarrassment of re fanagement Halsey & Manwaring, Market at New Montgomery St Sam rancison || Sis. om tie back. for on old feat —Dartmouth Jack-o’-Lanters. comicbooks.com