Life, 1922-11-30 · page 35 of 36
Life — November 30, 1922 — page 35: what you’re looking at
What you’re looking at
This is primarily a **subscription advertisement** for *Life* magazine, not a political cartoon. The page promotes gift subscriptions for Christmas 1922/1923. The imagery features two dogs under mistletoe as a charming holiday motif—a generic Christmas reference with no satirical intent. The ad's humor is mild and commercial: it argues that *Life* magazine makes a superior gift compared to perishable items (flowers, candy) or depreciating goods (automobiles, furs) because it provides year-round entertainment. The pitch emphasizes that *Life* is a "humorous periodical"—meaning it contains jokes and satirical content—making it perpetually enjoyable. At $5 per subscription, readers could gift subscriptions to friends; *Life* would mail decorative Christmas cards announcing the gift. The detachable coupons at the bottom are order forms. This appears to be standard holiday advertising rather than editorial content or political satire.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Do Your SS” 33. ag 3 | Blervy Chris t mag Christmas S ubscribing Early Under the Nistletoe Obey That Impulse NOW! § HERE can be no Christmas present comparable to a year MaxM of LIFE. Flowers fade, auto- ZY mobiles run out of gas, candy is eaten, books are borrowed,and furs may be worn only in summer. But LIFE— how different! Its interest never grows old, it never lacks the power to be the fastest-moving humorous peri- and the week after that, all year long. Surely a Christmas present that is a Christmas present! It’s very easy to give, too —only $5.00 for each subscription. Just tell us on the attached coupons the names and ad- dresses of the friends you're really fond of and we will mail to each of them one of the attractive Christmas Cards repro- odical in the country. It may be—and is—enjoyed any time, and what matters it if someone does borrow one’s copy after one has read it? There will be a new one duced above, to reach its destination Christmas morning. (If you wish to fill in the cards yourself we shall be glad to mail them to you.) LIFE will follow in the next week—and the week after— your name every seventh day during 1923. cA Long LIFE and a Merry Christmas Please send LIFE for one year to Please send LIFE Tenclose $..........for. subscrip- F for one year to tions to LIFE to be sent inmyname 258 LIFE, 598 Madison Avenue, New York comicbooks.com