Life, 1922-11-02 · page 2 of 40
Life — November 2, 1922 — page 2: what you’re looking at
What you’re looking at
This page is primarily a **Mason Cords tire advertisement**, not satirical content. The illustration depicts a wealthy couple in an elegant automobile being attended by a chauffeur or servant, emphasizing luxury and status. The ad's text celebrates people of refined taste who demand quality products, positioning Mason Cords tires as a marker of sophistication and distinction. The message: premium tires belong on the finest automobiles—a status symbol appeal common in early 20th-century advertising. There is no political cartoon or satire here. The page represents typical *Life* magazine advertising from this era, which mixed editorial content with luxury product promotion aimed at affluent readers. The class hierarchy depicted (wealthy owners, subordinate servant) reflects period attitudes uncritically.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
ire: Published Weekly by Entered as Second Clas er June 8. 1883 at the Post Office at New York, pany at S98 Madison Av New York 4 N._Y., under the act 0 eh 3d, Lato. Vrinted in New York, GSA Annual. Su ater a bs 1 CHantes Dana Gi Vol. 80 8 Gronce B. Ricwanp: ter at the Nee D ent, Canada. England and the Britis! MASON CORDS HANK GOODNESS for that admirable host of men and women who are satisfied to possess only the genuine and worth while. Theirs is the joy of lasting satisfaction. Always, these gifted few reflect the yearning desire of us all. To them, mediocrity is unforgivable. Perhaps that is why Mason Cords so frequently grace their finest cars. Branches in Principal Cities THE MASON TIRE & RUBBER COMPANY. KENT, OH/O comicbooks.com