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Life, 1921-08-11 · page 40 of 40

Life — August 11, 1921 — page 40: what you’re looking at

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Life — August 11, 1921 — page 40: Life, 1921-08-11

What you’re looking at

This page comprises advertising and editorial content rather than political cartoons. **Left side**: Promotional material for F. Scott Fitzgerald's novel *The Beautiful and Damned*, published by Metropolitan Magazine. The text emphasizes the book's sensational treatment of youth's disillusionment, marketed as conversation-worthy and shocking. **Right side**: "A Modern Business Day" is a satirical sketch mocking excessive workplace efficiency systems. A harried manager schedules the company head through an absurd gauntlet of mandatory activities—filing system demonstrations, intercommunicating service training, motivational talks, tax inspections—leaving no time for actual business. The punchline: while the boss was on vacation, the company collapsed anyway, rendering all these "efficiency" measures pointless. This satirizes the era's obsession with scientific management and productivity systems that ironically prevent productive work. **Bottom**: Advertisements for illustration courses and foot products. The page also announces Life's upcoming "Great Burlesque Number."

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

432 Fourth Avenue The Author of This Side of Paradise _F. Scott Fitzgerald has written a new novel. His masterpiece “This Side of Paradise” was one of the most talked-of books last year—hence one of the best sellers. His new novel will be talked of even more. We ven- ture the opinion it will be the subject of more after-dinner discussions this Summer and Fall than any other book. The title is The Beautiful and Damned It is a searching novel of the revolt of youth. Jt handles without gloves the dangers of disillus- ioned youth. Yes—it is sensational. No moraliz- ing, no side-tracking, Fitzgerald drives ahead with his climacteric story leaving the reader to be judge and jury. The Beautiful and Damned is a story that will jolt you, perhaps it will shock you—it certainly will entertain you. It will give you an interesting subject to talk about with your friends on many occasions. It begins in Septem- ber Metropolitan, out August 12th. 25 cts. per copy at your newsstand, or send us $3.00 for a year’s subscription. Metropolitan H. J. Whigham, Publisher New York City A Modern Business Day | I EAD oF Firm (entering briskly, to his manager): Where is the mail? How many orders—? Manacer: One moment, sir. You forget that our program must be carried out. Evidently your vacation has un. nerved you. “But—” “It is now 9:05. At 9:10 the demon. strator of our new filing system will call J and instruct you how to find letters.” os “At ten our new intercommunicating service is to be installed. You will be | given your first lesson in the code.” “Look—” “At eleven we are to have a talk on the Beauty and Harmony of busine: Miss Constance Siko, the repres of the Grand Rapids Mahogany Furi. | ture Co.” “Say—” “The Income Tax Inspectors from the government will be here at noon and you'll have to answer all their qu:stions.” “How—” | “At three o’clock—if they get through with us—we are to have an inspirational talk for the whole working force by young Jimmie Pieldmier, whose prediges- tive vibration epigrams are now bving ab- sorbed by employees all over this vast f continent. At five—” Heap oF Firm (grabbing him): One minute. Let me ask you just one little thing. When do we conduct our own business? Manacer: We don’t have to any more. Since you’ve been away it has all gone. ILL shows a deplorable lack of judgment.” “Why?” : “He tried to sell a rhyming dictionary to a popular-song writer.” So Easy to Shake Into Your Shoes Finish this Sketch! Do you like to draw? Do you want to become an illustrator? Then finish this sketch and send it immediately. You may be one of those who can become a highly paid newspaper cartoonist. Clare Briggs who draws, “When A Feller Needs A Friend” makes $100 a day. Outcault earned over $200,000 with Buster Brown. Through the Federal Course, America’s 60 greatest illustrators” and cartoonists will help YOU become a professional. Think of receiving help from such authorities as Clare Briggs, Sidney Smith, Fontaine Fox, Frank King and many others, Send for “A Road To Bigger Things” If you are serious about developing your talent for Sirawing, send for this book. It describes the Federal Master Course in detail. Contains studio pictures of the Federal Staff. Shows how with Federal Training you can win success. Send 6c in stamps now to cover postage. FEDERAL SCHOOLS, INC., 1618 Federal Schools, Ine, Minneapolis, Mino. The Great Burlesque Number of LIFE Coming September Eighth 32 IVES instant relief to 4 hot, tired, aching, swol- | jen feet, corns, bunions, blisters and sore spots. It takes the friction from the shoe and gives new vigor. ALLEN’S FOOT-EASE makes tight or new shoes feel easy. Always use for Dancing and enjoy the bliss of feet without an ache, ‘Ask for ALLEN’S FOOT-EASE comicbooks.com