Life — January 6, 1921 — page 2: what you’re looking at

What you’re looking at

This page is primarily an advertisement for the Marmon 34 automobile, manufactured by Nordyke & Marmon Company in Indianapolis. The ad emphasizes the car's competitive advantages through "twelve vital comparisons" listed on a "Marmon Score Card." The advertisement appeals to informed buyers by suggesting these engineering standards are "used generally by automotive engineers" and should form the basis for purchase decisions. The image shows a side profile of the Marmon 34 automobile against a dark background. This is not political satire or editorial cartooning—it's a straightforward commercial advertisement from *Life* magazine's early 1920s period, designed to position the Marmon as a rationally superior vehicle choice for discerning consumers.