Life, 1920-07-01 · page 13 of 56
Life — July 1, 1920 — page 13: what you’re looking at
What you’re looking at
This page is primarily an advertisement for Equinox Mountain Spring, Inc., a beverage company based in New York. The ad promotes three products: Gordon Dry Ginger Ale, Equinox Sarsaparilla, and Equinox Sparkling Water. The central claim addresses wartime economic conditions: "The Scarcity of Sugar and Railway Transportation Difficulties Make Production Costly and Difficult." The company assures consumers that despite these constraints, "Equinox Prices have not been Advanced to Consumers"—a competitive selling point during what appears to be World War I or a similar period of rationing and inflation. The advertisement also includes a photograph of Equinox Spa and Pavilion in Manchester, Vermont, establishing the company's legitimacy through its physical location and facilities. The ad emphasizes direct ordering and prompt delivery.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Te ealotcunace a EQUINOX EQUINOX | | PRODUCTS PRODUCTS | GORDON SARSAPARILLA | DRY A Healthful Beverage GINGER ALE for Children Equine il ester, Verm The Scarcity of Sugar and Railway Transportation Difficulties Make Production Costly and Difficult. CUE a [or Equinox Prices have not been Advanced to Consumers. Equinox and Gordon Dry Ginger Ale and Sarsaparilla $3.50 per case Delivered at Residence East of Mississippi River. Re ohy < (Breakage Refunded. ) bi (‘Gow Bax 24-12% ox. Bottles. | EQUINOX | [ SARSAPARILL! | Sparkling Water i = $3.30 per case. Comrears au fof Orders may be placed now for delivery at residence later, insuring attention and supply. The company will deliver through dealers, or directly, as advisable. isl] soverrisive. peer, Address directly: Equinox Mountain Spring, Inc. MANCHESTER 101 Park Avenue, New York 4 B Se comicbooks.com