Life, 1920-03-11 · page 35 of 40
Life — March 11, 1920 — page 35: what you’re looking at
What you’re looking at
This page mixes editorial content with advertising. The left side contains two pieces: a poem "At Thy Feet" and "Heard Through LIFE's Ouija Board," a humorous piece announcing that the *Herald* newspaper has died and been welcomed into the afterlife by defunct publications (the *Vanity Fair*, *Puck*, etc.), treated as a gentlemen's club for defunct media. The right side is a **Rubberset Shaving Brush advertisement** disguised as editorial content. It opens with a joke about youthful romantic obsession ("In the spring a young man's fancy")—referencing the famous Tennyson line—then pivots: the solution to relationship troubles is *not* romantic experimentation but switching to a better shaving brush. The ad sarcastically suggests that if your girlfriend loves you inconsistently, at least your brush bristles won't fail you. It's absurdist humor treating a grooming product as the answer to existential romantic anxiety, typical of early 20th-century advertising's playful tone.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
LIFE: At Thy Feet-— EARHEART, to thee I would fain Offer treasure from each age. pefore thy feet I'd lay the gain Of every artist’s highest stage! Coven jades and ivories; Rarest wines, without the dregs; fairest of all seas zen eggs! er in divine reamed by an artist's soul, urs, were wishes mine ton of coal! Yes, swectheart, the world would yield, thout a mutter, th from every field nd of butter! Kutharine Haviland Taylor. Heard Through LIFE'S Ouija joard HROUGH its own ouija board, Lire has reccived a message from its pred- «cessor in the field of humor, the Vanity Fair that passed on more than half a century ago with Artemus Ward in at- rendance its bedside. The message announces arrival of the Herald and its reception at the hands of a committee of the Old Timers’ Association, consist- og of Webb's Courier and Enquirer, Gleeson's Pictorial and Dratwing-room Companion, The Knickerbocker Maga- sine and ( Ladies’ Book, These td the march to the comfortable steps ccupied by their association with Puck, the Mlustroted American, the Sunday Mercury sod other shades following. Harper's It Jy has at last gained ad ssion to the association because of god conduct during its earlier years. It is pleasant to learn that, after life's inful fever of eighty-four years, the well, surrounded by friends fother days, It declares that it was dad to leave the sphere of its former sbors and that its journey through the eber from its tomb in the Sun building tothe Pearly Gates was accomplished in record time. An address of welcome was ddiverod by the Southern Messenger, aher which Benjamin Franklin's Al sanee, the most honored and distin- scished shade in the company, assured the newcomer that although journalism a the lover world had progressed since his day, it had done much better than that in the realms to which the Herald *a5 now adinitted, for it had stood stock- Here no flaming headlines will vex four eye!” cried the venerable Almanac ; “or will the wail of the sob-sister at the cell door of the accomplished lady- hoisoner disturb your rest.” At the instance of the Daily News, the Heraid was elected to the Frank A Munsey Club, which contains, besides the News, such illustrious spirits as the Press, now buried in the same earthly Brave as the Herald, the Philadelphia ‘mes, the Puritan, the Scrapbook and Mbers of equal note. James L. Ford. In the spring a | an’s fancy- Yes, yes, old chap, quite so! It happens to all of us once. But take this tip from one who knows: Either “can” that sort of chatter or “switch” to some less stubborn “tester.” loves me not- e 7 sf she lo~ TRADE_MARK SHAVING BRUSH Pos-i-tive-ly not! The pesky bristles won't pull out. Anyway, this is no time to get all fussed up over foolish experiments, or be maddened by messy makeshifts. There is one lone trail that leads straight out of the depths of every slough of despond. Hunt it out—set both feet right in the big middle of it—keep planting one in front of the other until you hit the happy hill- tops and the everlasting sunshine, Obey that impulse! If bum brushes set you to raving while shaving, stake yourself to a RUBBERSET and watch the clouds roll by. And if it’s the other thing that harries your the girl! If she says ‘‘y: fast in loving you as the brush ii its bristles, you sure will be happy for LIFE. I thank you! OLD MAN RUBBERSET comicbooks.com