Life — January 15, 1920 — page 12: what you’re looking at

What you’re looking at

# Analysis of Life Magazine Page 104 **Top Cartoon: "An Old Wheeze Reapplied"** A Major asks gentlemen whether prohibition will make people live longer. The response—"Damne, no! But it will *seem* longer"—satirizes the unpopular Prohibition era (1920-1933). The joke mocks how strict alcohol bans made life feel tediously prolonged for those who enjoyed drinking. **Bottom Cartoon: "Seeing Red"** A man appears to be hallucinating or panicking, chased by what looks like a bull or dark shape. This likely references "seeing red" as an expression of anger or Communist fear during the Red Scare period. **Finance Section** Text describes an oil-stock salesman using misleading claims about drilling operations to sell shares—satirizing fraudulent investment schemes and financial deception common in the era.