Life, 1920-01-08 · page 44 of 44
Life — January 8, 1920 — page 44: what you’re looking at
What you’re looking at
This is a **product advertisement**, not political satire. It promotes Charms fruit candies at 5 cents, positioning them as "the world's purest and finest fruit candies" available in eleven flavors (grape, orange, lemon, raspberry, wild cherry, horehound, lime, peach, butter, clove, and assorted). The ad uses typical 1920s marketing rhetoric: emphasizing natural fruit flavors so authentic they evoke orchards and vineyards, appealing to both children and adults, and highlighting the product's widespread availability. The basket of fruit and decorative display box are designed to make the candy seem wholesome and luxurious. There is no political content or satirical joke—this is straightforward commercial promotion appearing in Life magazine's pages.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Tee Worcos Purest ano Finest Fruit Canoies in Eceven Luscious Flavors { eNKa — aR EE 4 a ~ ue ie HE sweetness of the sugar cane and the refreshing juices of luscious fruits are crystal- lized into these irresistible squares of deliciousness —a truly exquisite concoction from candyland. CHARMS keep your favorite fruit always in season, So true to nature is the flavor that the first taste vividly brings 10 mind f the orchard or the vineyard, = CHARMS are. oh, so good! Lex the children have all they want. A charming confection for grownups. too. 4 YOU can buy CHARMS most everywhere, in packages, banquet tins of whole carions. | GRAPE RASPBERRY ORANGE WILD CHERRY LEMON HOREHOUND LIME PEACH BUTTER comicbooks.com