Life, 1919-12-25 · page 27 of 37
Life — December 25, 1919 — page 27: what you’re looking at
What you’re looking at
This page is **entirely an advertisement**, not satire or a political cartoon. It's a Robbins & Myers Motors company advertisement from *Life* magazine (page 1077). The image shows two businessmen in conversation, examining what appears to be a motor or mechanical device—a visual representation of a sales pitch. The headline "Guaranteeing the Guarantee" plays on a business concept: that Robbins & Myers motors are so reliable that equipment manufacturers can confidently guarantee their own products because they're using R&M motors inside. The ad emphasizes the motors' 22-year track record and their use in common household and office devices (coffee grinders, washing machines, vacuum cleaners, addressing machines). The pitch targets both manufacturers and retailers, suggesting that using R&M motors enhances a company's reputation and profit margins. There is no political commentary or satire here—it's straightforward industrial advertising from the early 20th century.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
eatAe AAVAVAM Guaranteei ng the When the Sales Manager says: “We can strengthen our guarantee now.that our product is Robbins & Myers» equipped,” +it “means increased prestige and -proft through easier selling and greater’ satisfaction. And sales managers are saying that every- where. For they have come to learn that the operating efficiency insured by any Robbins & Myers Motor is fully in keeping with their own high standard of manufacture. Robbins & Myers Motors guarantee the performance of a host of the better electrically operated labor-saving devices. You will find them on ‘addressing and. mailing. snachines din the office; on coftce grinders and food choppers” in the store; on vacuum cleaners and-washing machines in the home; as well as a. built-in part of high-grade electrical tools. Robbins Motors The makers of such equipment prefer R&M Motors: because these motors enable them to strengthen and guarantee their guarantee. Back of this recognized R&M efficiency is a 22-year experience in the making of quality motors ranging from 1-40 to $0 horsepower. Power users, as well as clectrical equipment manufacturers, are ing money through uninterrupted production insured by Robbins & Myers Motors. The Robbins & Myers engineering bureau will gladly co-operate with you in’ selecting the particular R&M Motor or Motors best suited to your requirements. : Representative dealers also find added pres- tige in the Robbins & Myers line. ‘ The Robbins & Myers Co., Springtieid, Ohio For Taventy tee Years Makers of Quality Fant and Meters Branches in All Principal Cities & Myers Guarantee