Life — November 6, 1919 — page 8: what you’re looking at

What you’re looking at

# Mimeograph Machine Advertisement This is a **full-page advertisement** for the Mimeograph duplicating machine, manufactured by A.B. Dick Company (Chicago and New York). The ad uses hyperbolic language typical of early 20th-century marketing, calling the machine "an autocrat of accuracy" and praising its speed (5,000 copies per hour) and precision for reproducing letters, maps, diagrams, and forms. The copy emphasizes how the technology benefits "thousands of American industries" by enabling rapid document reproduction—positioning it as essential business equipment. The image shows the machine's mechanical components with gauges and internal workings. There is **no political satire or cartoon** on this page; it is purely commercial advertising aimed at business owners considering document-copying technology.